Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


McDonald’s removes the lamb from Lambton


8 May 2013

McDonald’s removes the lamb from Lambton

While Federated Farmers is saddened it understands why McDonald’s has removed lamb as a permanent item from its local menu. Federated Farmers still has big hopes this breakthrough will eventually appear in other markets where lamb is widely consumed.

“McDonald’s may have removed the lamb from Lambton, but to us, the decision is more a speed hump,” says Jeanette Maxwell, Federated Farmers Meat & Fibre spokesperson.

“China has become our largest lamb market by volume and if we look to India, where free trade negotiations are underway, it has a 300-million strong middle class fast developing a taste for meat. .

“It looks promising if we put these together with the substantial intellectual property McDonald’s New Zealand has for how lamb works within the McDonald’s system. In ANZCO’s Taranaki plant it has the means of production while our farms provide the raw ingredients and an impressive back story.

“Federated Farmers enthusiastically backed McDonald’s introduction of lamb but local sales had tailed off. That is the commercial reality but I know lamb’s initial sales success will see it back on a regular basis.

“As we have seen with Richard Revell’s MO2 carbonated milk, good ideas have a habit of winning through in the end.

“What has been great is seeing how lamb is being used by other brands. Subway has used it meanwhile both Burger Wisconsin and Burger Fuel feature it as permanent menu items.

“Burger Fuel is particularly exciting given its expansion into the Middle East, where lamb is a favoured meat protein.

“With McDonald’s, Federated Farmers was always realistic that lamb burgers alone were never going to be our saviour. What remains important is the new thinking it typified.

“McDonald’s is worth some half a billion dollars each year to Kiwi suppliers. Some $180 million was spent locally last year, including buying 210 tonne of lamb. In 2011, McDonald’s helped to export more than $320 million worth of food to its restaurants around the world.

“It will be great to see lamb back on its menu locally but it is also great what McDonald’s New Zealand exports from New Zealand. Our big hope is that lamb may one day make an appearance in those export figures,” Mrs Maxwell concluded.
ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Cosmetics & Pollution: Proposal To Ban Microbeads

Cosmetic products containing microbeads will be banned under a proposal announced by the Minister for the Environment today. Marine scientists have been advocating for a ban on the microplastics, which have been found to quickly enter waterways and harm marine life. More>>

ALSO:

NIWA: 2016 New Zealand’s Warmest Year On Record

Annual temperatures were above average (0.51°C to 1.20°C above the annual average) throughout the country, with very few locations observing near average temperatures (within 0.5°C of the annual average) or lower. The year 2016 was the warmest on record for New Zealand, based on NIWA’s seven-station series which begins in 1909. More>>

ALSO:

Farewell 2016: NZ Economy Flies Through 2016's Political Curveballs

Dec. 23 (BusinessDesk) - New Zealand's economy batted away some curly political curveballs of 2016 to end the year on a high note, with its twin planks of a booming construction sector and rampant tourism soon to be joined by a resurgent dairy industry. More>>

ALSO:


NZ Economy: More Growth Than Expected In 3rd Qtr

Dec. 22 (BusinessDesk) - New Zealand's economy grew at a faster pace than expected in the September quarter as a booming construction sector continued to underpin activity, spilling over into related building services, and was bolstered by tourism and transport ... More>>

  • NZ Govt - Solid growth for NZ despite fragile world economy
  • NZ Council of Trade Unions - Government needs to ensure economy raises living standards
  • KiwiRail Goes Deisel: Cans electric trains on partially electrified North Island trunkline

    Dec. 21 (BusinessDesk) – KiwiRail, the state-owned rail and freight operator, said a small fleet of electric trains on New Zealand’s North Island would be phased out over the next two years and replaced with diesel locomotives. More>>

  • KiwiRail - KiwiRail announces fleet decision on North Island line
  • Greens - Ditching electric trains massive step backwards
  • Labour - Bill English turns ‘Think Big’ into ‘Think Backwards’
  • First Union - Train drivers condemn KiwiRail’s return to “dirty diesel”
  • NZ First - KiwiRail Going Backwards for Xmas
  • NIWA: The Year's Top Science Findings

    Since 1972 NIWA has operated a Clean Air Monitoring Station at Baring Head, near Wellington... In June, Baring Head’s carbon dioxide readings officially passed 400 parts per million (ppm), a level last reached more than three million years ago. More>>

    ALSO:

    Get More From Scoop

     
     
     
     
     
     
     
     
    Business
    Search Scoop  
     
     
    Powered by Vodafone
    NZ independent news