Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Name Change For Kraft Foods


Kraft Foods in New Zealand changes name to Mondelēz International

· Kraft Foods businesses in the Asia Pacific region, including New Zealand, has changed company name.

· Although new in name, what we do and how we do it remains the same, and we will continue our position as a leader in innovation and sustainability

· In New Zealand, we will continue building on our 100 years of history with the same iconic brand portfolio, including Vegemite, Cadbury Dairy Milk, The Natural Confectionery Co, Buzz Bar and Chocolate Fish.

Kraft Foods New Zealand, from today, will be known as Mondelēz International.

The move came as part of the global change in October, when parent company Kraft Foods. split into two independent companies – Mondelēz International and Kraft Foods Group.

Julia Fraser, Corporate Affairs Manager – Snacking Australia & New Zealand, says, “Over the past few years, our business been known as Kraft – part of the fastest growing food manufacturers in Australia and New Zealand, building iconic brands like Vegemite, Cadbury Dairy Milk, The Natural Confectionery Co, Buzz Bar and Chocolate Fish.”

“From today, we’ll be known as Mondelēz International, with a new look and a new name. But even though these things are changing, what we do and why we do it remains the same,” she says.

Alastair de Raadt, Managing Director of Cadbury New Zealand adds, “As part of the Mondelēz International family, Cadbury will continue to make family favourites and are committed to continuing to innovate to create new delicious products for consumers to sink their teeth into. Last year we introduced 12 new products alone in New Zealand.”

Innovation is one of the keys to the success of our business, and to a sustainable manufacturing and food industry in New Zealand.”

Mr de Raadt said, “The local team in New Zealand is energised and highly optimistic about the business’ direction and the innovation opportunities that are on the horizon. Our mission is to create delicious moments of joy by sharing the world’s favourite brands and this will remain our focus.”

Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Royal Society: Review Finds Community Water Fluoridation Safe And Effective

A review of the scientific evidence for and against the efficacy and safety of fluoridation of public water supplies has found that the levels of fluoridation used in New Zealand create no health risks and provide protection against tooth decay. More>>

ALSO:

Scoop Business: Croxley Calls Time On NZ Production In Face Of Cheap Imports

Croxley Stationery, whose stationery brands include Olympic, Warwick and Collins, plans to cease manufacturing in New Zealand because it has struggled to compete with lower-cost imports in a market where the printed word is giving way to electronic communications. More>>

ALSO:

Prefu Roundup: Forecasts Revised, Surplus Intact

The National government heads into the election with its Budget surplus target broadly intact, delivering a set of economic and fiscal forecasts marginally revised from May to reflect weaker commodity prices and a lower tax take. More>>

ALSO:

Convention Centre: Major New SkyCity Hotel And Laneway For Auckland

Today SKYCITY Entertainment Group Limited revealed plans to build a new hotel and pedestrian laneway of bars, restaurants and boutique shopping on land it owns in the Nelson and Hobson Streets block, expanding the SKYCITY Entertainment Precinct. More>>

ALSO:

Igniting The Spark: Bringing The Digital Enabler To Life

Changing a name is, relatively speaking, the easy part of a re-invention. Changing a culture, getting all the ducks in a row, turning yourself inside-out to become customer-inspired is a much bigger challenge. More>>

ALSO:

Ebola And NZ: Targeted Screening At Airport But Risk Low

The risk of any cases of Ebola in New Zealand remains very low, but health and border authorities are well prepared... anyone arriving in New Zealand who in the last three weeks has visited countries affected will be screened for symptoms of the disease. More>>

ALSO:

Scoop Business: Brewer Seeking Crowd-Funding Cancels Shareholders’ Dividends

Shareholders in Renaissance Brewing company, the first business to seek equity through crowd-funding in New Zealand, have cancelled their claim on $147,000 of accumulated earnings “to make Renaissance a more attractive investment opportunity.” More>>

ALSO:

Get More From Scoop

 
 
Computer Power Plus

Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news