Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


NZ’s first life-sized Pinterest gets launched at The Base

21 October 2013

New Zealand’s first life-sized Pinterest gets launched at The Base

New Zealand’s largest shopping mall complex, The Base, brings social media into the real world by creating the country’s first real life Pinterest experience on November 15 and 16, 2013.

Pinterest is one of the fastest growing social networks online and currently is the third largest network behind Facebook and Twitter. For the first time in New Zealand, this virtual pinboard-style, photo-sharing site will become a virtual reality, allowing kiwis to discover, create and share everything they could want for the summer holidays on image boards, at The Base’s ‘My Real Life Pinterest’ interactive event.

“We are excited to launch My Real Life Pinterest for the first time in New Zealand, right here at The Base and engage with our public in a way that hasn’t been done before,” says Angela Young, marketing manager at The Base.

To truly celebrate the festive season, shoppers will be invited to pin down their summer Christmas wish list, make their very own larger-than-life pinboard inside the shopping complex and every Pinterest board created will give each shopper the chance to take home what they have pinned.

This one-off event is open to all shoppers and fashion enthusiasts around the country, with the challenge to pin down their summer holiday’s wish list in just 5 minutes.

Public can choose to pin the latest summer fashion, technology, homewear and other ‘must-haves’ from a large range of retailers current season collections.

‘My Real Life Pinterest’ will be a hybrid of real time and online social media interaction, including instant photo sharing of the Pinterest boards created by New Zealand public.

‘My Real Life Pinterest’ will launch on Friday 15 November from 10 – 6pm and Saturday 16 November from 10 – 6pm. More information on New Zealand’s first real life Pinterest created at The Base, will be available soon on www.pinterest.com/thebaseshopping, www.the-base.co.nz and www.te-awa.co.nz.

The Base
The Base Shopping Centre located in Te Rapa, on the northern entry to Hamilton City, is the flagship development for Tainui Group Holding’s and is New Zealand’s largest and most innovative retail and leisure day-out destination. As New Zealand’s only hybrid shopping complex, this award-winning centre is comprised of 190 stores, 3000 free carparks, 34 food outlets and 82,000 square metres of net lettable area.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Must Sell 20 Petrol Stations: Z Cleared To Buy Caltex Assets

Z Energy is allowed to buy the Caltex and Challenge! petrol station chains but must sell 19 of its retail sites and one truck-stop, the Commerce Commission has ruled in a split decision that acknowledges possible retail price coordination between fuel retailers occurs in some regions. More>>

ALSO:

Huntly: Genesis Extends Life Of Coal-Fuelled Power Station To 2022

Genesis Energy will keep its two coal and gas-fired units at Huntly Power Station operating until 2022, having previously said they'd be closed by 2018, after wringing a high price from other electricity generators who wanted to keep them as back-up. More>>

ALSO:

Dammed If You Do: Ruataniwha Irrigation Scheme Hits Farmer Uptake Targets

Enough Hawke's Bay farmers have signed up for water from the proposed Ruataniwha Water Storage Scheme for it to go ahead as long as a cornerstone institutional capital investor can be found to back it, its regional council promoter announced. More>>

ALSO:

Reserve Bank: OCR Stays At 2.25%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2.25 percent, in a decision traders had said could go either way, while predicting inflation will pick up as the slump in oil prices washes out of the data and capacity pressures start to build in the economy. More>>

ALSO:

Export Values Down: NZ Posts Biggest Annual Trade Deficit In 7 Years

New Zealand has recorded its biggest annual trade deficit since April 2009, reflecting weaker prices of agricultural commodities such as dairy products, beef and lamb, and increased imports of vehicles and machinery. More>>

ALSO:

Currency Events: NZ's New $5 Note Wins International Banknote Award

New Zealand’s new Brighter Money $5 note has been named Banknote of the Year in a prestigious international competition. The $5 note was awarded the IBNS Banknote of the Year title at the International Bank Note Society’s annual meeting. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news