Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Aucklanders favour Stuff.co.nz

22 October 2013

More Aucklanders visit Stuff.co.nz than any other news website

The latest audience figures from Nielsen show that more Aucklanders are now reading Stuff.co.nz than any other new website. Fairfax Media group executive editor Sinead Boucher says this shows Aucklanders are looking for a national perspective in their news, and are now actively adding Stuff to their repertoire. “We’re excited that Aucklanders are now reading Stuff to such a degree. The rest of the country has long relied on us to provide the best, most up to date and entertaining news and information.”

Stuff’s unique audience for September in Auckland was 391,000 to the nzherald.co.nz’s 360,000 .

In addition to being the number one online news destination in each region, Stuff is the number one mobile news site .

“Ensuring we’re catering to the changing ways our audience wants to consume news is a huge focus for us,” says Acting Product Development Director Nigel Tutt. “We've made video, community and data journalism more prominent, with very favourable responses from our audience - of course this is underpinned by Fairfax's unparalleled breaking news coverage."

Stuff now leads the market in all key audience segments :
Stuff.co.nz - News & Information 1.4 million unique monthly viewers
Life & Style - 510,000 unique monthly viewers
Technology - 341,000 unique monthly viewers
Entertainment - 599,000 unique monthly viewers
Business - 568,000 unique monthly viewers
Food - 224,000 unique monthly viewers
Travel - 321,000 unique monthly viewers

The audience win in Auckland is complemented by Stuff winning a prestigious Online Journalism Award (OJA) at the annual awards ceremony in Atlanta. Stuff Nation, our digital community and user-generated content platform, won the Online Commentary award for medium size sites. Boucher says winning an award alongside well-known news brands such as the Washington Post, the Guardian and the New York Times is a fantastic achievement. “Stuff has always had an ethos of trying new things and developing new ways of connecting with its audience. It is a great credit to Stuff Nation’s editor Janine Fenwick and the whole team that we’ve achieved this award only one year after launch.”


Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Housing Policy: Auckland Densification As Popular As Ebola, English Says

Finance Minister Bill English said calls by the Reserve Bank Governor for more densification in Auckland’s housing were “about as popular in parts of Auckland as Ebola” would be. More>>

ALSO:

Crown Accounts: NZ Government Deficit Smaller Than Expected In First Half

The New Zealand government's operating deficit was smaller than expected in the first six months of the financial year, as the consumption and corporate tax take rose ahead of forecast in December, having lagged estimates in previous months. More>>

ALSO:

Fruit & Veg Crackdown: Auckland Fruit Fly Find Under Investigation

The Ministry for Primary Industries (MPI) is investigating a find of a single male Queensland fruit fly in a surveillance trap in the Auckland suburb of Grey Lynn... MPI has placed legal controls on the movement of fruit and some vegetables outside of a defined circular area which extends 1.5km from where the fly was trapped in Grey Lynn. More>>

ALSO:

Scoop Business: Westpac NZ Reaches $2.97M Swaps Settlement

Westpac Banking Corp’s New Zealand unit has agreed to pay $2.97 million in a settlement with the Commerce Commission over the way the bank sold interest rate swaps to farmers between 2005 and 2012. More>>

ALSO:

Going Dutch: Fonterra Kicks Off $144M Partnership With Dutch Cheese Maker

Fonterra Co-operative Group, the world’s largest dairy exporter, has commissioned a new dairy ingredients plant in Heerenveen, in the north of the Netherlands, its first wholly-owned and operated ingredients plant in Europe. More>>

ALSO:

Scoop Business: NZ Retail Sales Beat Estimates

New Zealand retail sales rose more than expected in the fourth quarter, led by vehicle-related transactions, food and beverages, adding to evidence that cheap credit and a growing jobs market are encouraging consumers to spend. More>>

ALSO:

Delivery Cuts Go Ahead: 'Government Money Grab' From NZ Post

"It's a money grab by the Government as the shareholder of New Zealand Post" says Postal Workers Union advocate Graeme Clarke about the changes announced by NZ Post. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news