Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Kiwi innovation meMINI reaches Kickstarter goal

MEDIA RELEASE FROM meMINI

JANUARY 17, 2014

Kiwi innovation meMINI reaches Kickstarter goal

The Kiwi innovators developing the unique wearable camera meMINI have reached their crowd-funding goal of $US50,000 in just eight days.

Entrepreneurs Sam Lee, of Wanaka, and Ben Bodley, of Auckland, launched their campaign to raise at least US$50,000 on Kickstarter on January 6 at the world famous Consumer Electronics Show (CES) in Las Vegas, USA.

The meMINI concept hit $US50,000 on Wednesday – and it continues to climb each day, with more than 350 financial backers. The Kickstarter campaign offers a range of pledge options, from $1 to $10,000.

“The fact that we have reached our target so quickly means that the meMINI wearable camera concept with Recall® technology has been validated. We know that it’s obviously a lifestyle product that people want,” Lee says.

Although the target has been reached, Lee and Bodley are now introducing stretch goals – to further improve the product – for the remainder of the 30-day campaign.

“We’ve had a lot of feedback from our backers and people we’ve talked to at CES about the concept and we want to further refine meMINI,” Lee says.

Money raised already guarantees production of the first meMINI cameras and the meMINI cloud software. The pair will continue to engage their backers to see what new developments they will add to meMINI and even refine the product’s key features before it goes to production.

Lee and Bodley say being at CES was a huge opportunity for their company as they were able to connect with dozens of potential technology partners and gain invaluable international media exposure.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Half Full: Dairy Payouts Steady, Cash Will Be Tight

Industry body DairyNZ is advising farmers to focus on strong cashflow management as they look ahead to the 2015-16 season following Fonterra's half-year results announcement today. More>>

ALSO:

First Union: Cotton On Plans To Use “Tea Break” Law

“The Prime Minister reassured New Zealanders that ‘post the passing of this law, will you all of a sudden find thousands of workers who are denied having a tea break? The answer is absolutely not’... Cotton On is proposing to remove tea and meal breaks for workers in its safety sensitive distribution centre. How long before other major chains try and follow suit?” More>>

ALSO:

Scoop Business: NZ-Korea FTA Signed Amid Spying, Lost Sovereignty Claims

A long-awaited free trade agreement between New Zealand and South Korea has been signed in Seoul by Prime Minister John Key and the Korean president, Park Geun-hye. More>>

ALSO:

PM Visit: NZ And Viet Nam Agree Ambitious Trade Target

New Zealand and Viet Nam have agreed an ambitious target of doubling two-way goods and service trade to around $2.2 billion by 2020, Prime Minister John Key has announced. More>>

ALSO:

Scoop Business: NZ Economy Grows 0.8% In Fourth Quarter

The New Zealand economy expanded in the fourth quarter as tourists drove growth in retailing and accommodation, and property sales increased demand for real estate services. More>>

ALSO:

Scoop Business: RBNZ’s Wheeler Keeps OCR On Hold, No Rate Hikes Ahead

The Reserve Bank has removed the prospect of future interest rate hikes from its forecast horizon as a strong kiwi dollar and cheap oil hold down inflation, and the central bank ponders whether to lower its assessment of where “neutral” interest rates should be. The kiwi dollar gained. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news