Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


The Strawberry Toppa is back!

The Strawberry Toppa is back!

Fans of the iconic Strawberry Toppa will once more be able to enjoy its delicious, fruity flavour when it reappears on shelves nationwide on Monday.

Its reintroduction follows a campaign launched by Tip Top in August last year, where ice cream lovers voted online to bring back a favourite product, from a selection chosen by fans of Tip Top’s Facebook page. Following an intense voting period during which 140,000 votes were cast, the Strawberry Toppa emerged as the winner.

One lucky fan was also chosen to taste the first Toppa straight off the production line at Tip Top’s factory before it is available on shelf to the rest of NZ. Winner Rachelle Williamson from Auckland commented, “I entered the competition as my husband has always been a huge Toppa fan. He was over the moon to be one of the first to try it and said it tastes even better than he remembered it.”

Originally registered 60 years ago, in 1954, the Strawberry Toppa was a staple of many Kiwi summers until the turn of the century. In the same year it was introduced, Moana Manley was the first Maori to be crowned Miss New Zealand, and the first NZ contestant to take part in a Miss Universe contest.

Now a proud great grandmother, Moana reminisced, “I remember enjoying a Toppa on hot summer days that seemed to go on forever! My most lingering memory is the contrast between the tangy strawberry on the outside, and the creamy ice cream on the inside.”

“All these years later, I look forward to sharing the experience with my grandchildren and great grandchildren.”

Minna Reinikkala, Tip Top Group Marketing Manager isn’t surprised that 60 years on the appeal of the Strawberry Toppa still holds strong, “We get a constant stream of requests from fans asking for their old favourites to be brought back, everything from kids’ products such as Popsicle Splash to the much loved Fruju Tropical Snow.”

“The voting last year clearly showed just how passionate some of our fans are and how seriously they take their treats!”

The Strawberry Toppa will be available from Monday 27th January for a limited time only in supermarkets, dairies and convenience stores nationwide.

It will be made with only natural colours and flavours, following Tip Top’s move in July last year.
ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Interest Rates: RBNZ Hikes OCR To 3.5%, ‘Period Of Assessment’ Now Needed

Reserve Bank governor Graeme Wheeler raised the official cash rate as expected, while signalling a pause in rate hikes to assess the impact of moves so far this year. The kiwi dollar sank after Wheeler said its strength was “unjustified” and that the currency could have “a significant fall.” More>>

ALSO:

Fonterra: Canpac Site 'Resize' To Focus More On Paediatrics

Fonterra is looking at realigning its packing operations at Canpac, in the Waikato, to focus more on paediatric nutritionals... The proposed changes could mean around 110 roles may not be required at the site which currently employs 330. More>>

ALSO:

Scoop Business: Postie Plus Brand Gets 2nd Chance With Well-Funded Pepkor

The Postie Plus brand is getting a new lease of life after South Africa’s Pepkor bought the failed retailer’s assets out of administration and said it will use its purchasing power to reduce costs of stock and fatten margins. More>>

ALSO:

Warming: Warming Signs From State Of Climate Report

Climate data from air, land, sea and ice in 2013 'reflect trends of a warming planet' -- says the latest State of the Climate report, launched by U.S. and New Zealand scientists. More>>

ALSO:

Scoop Business: Embrace Falling Home Affordability, Says NZIER

Despair over the inability to afford a house is misplaced and should be embraced as an opportunity to invest in more wealth-creating activity, says the principal economist at the New Zealand Institute of Economic Research, Shamubeel Eaqub. More>>

Productivity Commission: NZ Regulation Not Keeping Pace

New Zealand regulators often have to work with out-of-date legislation, quality checks are under strain, and regulatory workers need better training and development. More>>

ALSO:

Callaghan Innovation: Investment To Help Deepen Innovation Reporting

Callaghan Innovation, the government’s high tech HQ for Kiwi business, is to help deepen New Zealand media coverage of the commercialisation of innovation through an arms-length partnership with independent business news service BusinessDesk. More>>

ALSO:

Tax Credits, Grants: Greens $1Bn R&D Plan

In the Party’s headline economic announcement, the Greens have launched their plan to build a smarter, more innovative economy which has as its centrepiece an additional $1 billion of government investment in research and development (R&D) above current spend, including tax breaks for business. More>>

ALSO:

Get More From Scoop

 
 
Computer Power Plus

Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news