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Engineering event highly anticipated

Engineering event highly anticipated

90+ exhibitors are already confirmed for the biennial EMEX engineering, manufacturing, machinery, electronics and technology industry event in late May, more 35% of whom are new to the show.

“Industry exhibitors and visitors are anticipating a great show, and many new sector companies are investing in EMEX being a great showcase for their products.. With the theme of this year’s EMEX being ‘Where New Zealand Manufacturing Innovation Takes Off!’ suppliers will be showing the latest cutting edge technologies for every aspect of the manufacturing process from design right through to delivery says EMEX sales manager Mike Lust. Industry exhibitors and visitors are anticipating a great show.

“A spectacular show centrepiece will be a New Zealand designed and built carbon fibre composite helicopter. It’s manufactured in Dairy Flat by the Composite Helicopter Co which has had export orders from a number of military agencies in the Northern hemisphere. There will even be a visitor draw for the chance to win a ride in the helicopter!

“There’s a great deal on offer for industry visitors through knowledge gained from exhibitors, new insights and learnings picked up during the impressive seminar programme. There’s an impressive list of other prize draws on offer such as the change to win a Ford Transit Custom SWB valued at $51,000, and 2degrees prize draws promotions.

Many hundreds of trade visitors have been challenging their online gaming skills in the leadup to EMEX 2014. The EMEX website contains a custom built helicopter flight game giving the industry a fun glimpse into what they can expect to see at the event, and a leaderboard tracking visitor and exhibitor best scores That’s running right now at” says Mike

There is strong industry support for EMEX 2014 says Mike, and seminar topics that will provide a great deal of discussion. “Topics in planning include: innovation strategy, the economy and how it affects manufacturers, supply chain, retention of manufacturing in New Zealand, and market research and marketing. This really is the prime industry event, with the EPMU, IEDA and Metals NZ all confirming their support and promotion for member engagement to get involved at the event..”

Among those in the industry keen for EMEX 2014 to get underway and showcase the industry is a company that is at the cutting edge of a high tech that’s sweeping the world. Dermid McKinley says Tasman Machinery is one of the pioneering companies in the New Zealand engineering and related industries.

“We’re thrilled to be back at EMEX. Visitors to our stand will be blown away by the advances in 3D printer technology. They’ll see a full range of FDM and Polyjet 3D Printers, and see some of the most exciting and game changing technologies yet to be seen out of the fast moving 3D printer industry. Stratasys is again at the forefront of the technology curve. Since EMEX 2012, the growth in the 3D printing market has been incredible, with the uptake across all sectors continuing to accelerate as the huge advantages offered become even more apparent to users. Until you see what these new machines can do you won’t believe it.”

High tech will be a common sight throughout EMEX 2014, and Mike Shatford of Design Energy says robotics will feature.

“As a proudly Kiwi company we have worked hard to find technology that fits New Zealand producers who historically have been unable to enjoy the benefits of automated production. EMEX 2014 is an excellent opportunity to share our expertise with industry. As sole New Zealand agents for Universal Robots ( and Nachi Robotics ( we will be showcasing two companies who are leading the world with award winning, high performance industrial robotic arms, even though these brands are not yet widely recognised in New Zealand.”

‘Energy’ is a word that’s used a lot these days. With environmental impacts as well as increasing costs, it something top-of-mind for everyone says Alistair Jeffcoat of Powerbox Pacific.

“Powerbox is looking forward to EMEX 2014 and we have something very special and very cool to show those attending this year’s show. We will have on our stand a Methanol Fuel Cell converter that converts liquid Methanol into 12V or 24V DC and is used primarily to provide battery recharging for equipment in remote areas.

“The product is best used in a hybrid setup with solar panels or a small wind turbine. As wind and solar energy are dependent on weather conditions they are not always guaranteed to be around. When they aren’t present and the battery bank has been discharged to a pre-defined level, the fuel cell switches on, drawing in Methanol and air which is passed over a catalytic membrane in the stack and converted into electrical energy. Smart electronics built into the Fuel Cell converter detects the battery bank voltage and recharges at a profile based on whether you are running a 12V or 24V DC battery bank.

“Gone are the days of worrying whether or not your auto start generator is going to start in the middle of winter. The EFOY Pro fuel cell provides clean and autonomous back up power whatever the weather. In addition to having an EFOY Pro Fuel on the stand there will be demonstration videos being played on a flat screen TV showing how this product can be used within a variety of industries.”

High tech and energy solutions seems obvious, but technology is something that’s found in what, at first glance, seems to be the least-technical of things. Hose reels are a good example.

“ReCoila Hose Reels has long been established in New Zealand, but this is our first time at EMEX,” says Leonie Waldron. “We’re looking forward to the opportunity to talk directly to engineers, as well as to the friendly local atmosphere. ReCoila is presenting a comprehensive cross-section of our hose reels, which range from simple workshop models to fully customised heavy duty reels. Exhibiting at EMEX presents a fantastic opportunity for us to have quality face to face discussions with engineers as well as catching up with our existing customers.”

EMEX will again have a focus on the virtual as well as the physical, with software and computing solutions for every part of the business, from shop floor to business solutions. CAM is always a draw card, and Delcam will have something special says Robert Simunic.

“Delcam will demonstrate the newest 2014 version of its FeatureCAM feature-based CAM. This provides support for milling and drilling with right-angle heads, and one-stop programming of multiple roughing operations using Delcam’s unique Vortex area-clearance strategy. Other enhancements include better control of Z-level roughing, and improvements to Wire EDM and chamfering.

“Right-angle heads allow internal pockets to be milled and internal holes to be drilled that would be inaccessible, and so impossible to produce, using a conventional head. They are now available as an option on an increasing range of machines, including a wide variety of mill-turn equipment.

FeatureCAM 2014 R2 is the first release to have the ability to programme and simulate both milling and drilling with right-angle heads. These new strategies will allow users to take full advantage of the flexibility of machines with this option. These are just a few of the advantages of the new release, and we’ll be happy to demonstrate them all at EMEX.”

Another key part of the industry is ensuring that design, repairs, maintenance and replacements are sought and implemented to preserve production efficiency and contain costs. element14 is a high-service distributor of technology products, services and solutions for electronic system design, maintenance and repair.

“EMEX is the perfect event for element14 to showcase some of our latest products and services in the engineering industry,” says Joyee Cheung. “We’ll have an exciting stand with product demonstrations, technical staff on hand to help with any enquiries or product recommendations, and an opportunity for customers to meet with our sales managers.”

Another exhibitor that’s focused on solutions for customers is Global Communications. Paul Scoble says the vision is very simple. “This is a solutions based business. Our solutions team works with customers and identify areas where we can apply our products to make their business more effective and efficient.

“We’ll be showing how to use mobility to expand markets, and the advantages that we offer by looking for solutions, and being distributor and reseller. As well as that we’ll be giving one lucky visitor to our stand a free rugged tablet worth nearly $3k. So, much to gain and nothing to lose by coming along and saying ‘hi’.”

EMEX 2014 sales manager Mike Lust agrees.

“Every EMEX, the buzz grows. With world-class seminars, the cream of suppliers, a myriad of opportunities to network and do beneficial business, and the chance to win a brand new Ford and other great prizes, there are more reasons to attend than ever.”

EMEX 2014 is on from 27 to 29 May at the ASB Showgrounds in Auckland. Industry professionals wanting to visit EMEX can register for free entry on the website at


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