Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Pandora New Zealand Team Grows

Pandora passes one million hour-a-month mark and announces new sales roles, cementing presence in New Zealand.

Auckland, NZ. 28 January, 2014 – Pandora, the world’s leading internet radio service, has announced two new appointments to boost its growing presence in the New Zealand market.

With a global following of more than 76 million listeners a month, Pandora is the largest internet radio service in the world and is fast becoming New Zealand’s most popular choice for internet radio. In December, Pandora NZ passed the one million listening hours-a-month mark, with each user listening for an average of two-and-a-half hours a day.

Pandora New Zealand has reached a point-of-scale that will very shortly see the organisation launch its commercial model in New Zealand, and has subsequently appointed two Account Directors - Stephen Old and Rita Steel.

With over a decade of digital experience, Stephen Old has worked with some of the world’s largest technology companies both locally and overseas. Old says Pandora New Zealand will offer exciting opportunities for advertisers.

“Pandora is best-in-class in the music streaming space. The vast majority of listeners are on mobile and the cut through opportunities this affords advertisers are exceptional,” Stephen says.

Steel has more than 10 years’ experience in the advertising industry and a passion for new media platforms. She is a brand integration and innovation specialist and has contributed to several award-winning integrated media campaigns.

“Pandora has a highly-engaged audience who love Pandora’s leading discovery and personalisation features. Internationally, Pandora is a global leader in brand advertising and my aim is to make it New Zealand’s as well,” she says.

New Zealand’s Commercial Director, Melanie Reece, says it's time to let New Zealand’s advertising market know Pandora – the world’s third highest earning mobile advertising platform behind Facebook and Google – is open for business.

“We are thrilled to have two such high-calibre recruits join Pandora New Zealand as foundation members of our fast-growing team. Stephen has impeccable digital heritage that will see him working with clients to innovate in the mobile space. Rita has standout agency relationships, is known for her passion for new platforms and has worked on several award-winning campaigns. I look forward to seeing some really exciting digital campaigns brought to market for our clients,” Reece says.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Half Full: Dairy Payouts Steady, Cash Will Be Tight

Industry body DairyNZ is advising farmers to focus on strong cashflow management as they look ahead to the 2015-16 season following Fonterra's half-year results announcement today. More>>

ALSO:

First Union: Cotton On Plans To Use “Tea Break” Law

“The Prime Minister reassured New Zealanders that ‘post the passing of this law, will you all of a sudden find thousands of workers who are denied having a tea break? The answer is absolutely not’... Cotton On is proposing to remove tea and meal breaks for workers in its safety sensitive distribution centre. How long before other major chains try and follow suit?” More>>

ALSO:

Scoop Business: NZ-Korea FTA Signed Amid Spying, Lost Sovereignty Claims

A long-awaited free trade agreement between New Zealand and South Korea has been signed in Seoul by Prime Minister John Key and the Korean president, Park Geun-hye. More>>

ALSO:

PM Visit: NZ And Viet Nam Agree Ambitious Trade Target

New Zealand and Viet Nam have agreed an ambitious target of doubling two-way goods and service trade to around $2.2 billion by 2020, Prime Minister John Key has announced. More>>

ALSO:

Scoop Business: NZ Economy Grows 0.8% In Fourth Quarter

The New Zealand economy expanded in the fourth quarter as tourists drove growth in retailing and accommodation, and property sales increased demand for real estate services. More>>

ALSO:

Scoop Business: RBNZ’s Wheeler Keeps OCR On Hold, No Rate Hikes Ahead

The Reserve Bank has removed the prospect of future interest rate hikes from its forecast horizon as a strong kiwi dollar and cheap oil hold down inflation, and the central bank ponders whether to lower its assessment of where “neutral” interest rates should be. The kiwi dollar gained. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news