Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Cycle trails making positive impact on the NZ economy

Media release
31 January 2014

Cycle trails making positive impact on the New Zealand economy

A new report shows that businesses and communities in areas served by the New Zealand Cycle Trail (NZCT) are making great progress, with increased economic activity and more visitors to the trail regions.

Nga Haerenga, the New Zealand Cycle Trail Evaluation Report shows that visitors using the NZCT are staying one to three nights and spending between $131 and $176 a day per person.

The evaluation report was commissioned by the Ministry of Business, Innovation and Employment and shows that although the trails are still very new, they are making good progress in terms of job creation and contribution to the local economy.

Interviews with trail managers, surveys of business owners and trail users, and four cycle trail case studies were undertaken for the evaluation. The case studies looked at a range of cycle trails, including remote trails and popular day-trip and urban destinations - the Mountains to Sea Trail in Manawatu, the Hauraki trail in Waikato, the Motu Trail on the East Coast and the Queenstown Trail.

Overall about one-quarter of businesses surveyed believed the trails had been good for their business, and about half believed it would be in the future. An impressive 98 per cent of users said they were either very satisfied or satisfied with their cycle trail experience and 97 per cent of trail users said they were likely to recommend the trail to others.

The Chair of NZCT Inc. Richard Leggat says the trails have been busy this summer with visitors and cycling enthusiasts alike.

“While it is still early days for the cycle trails, they are making great progress towards achieving their goals of creating a high quality tourism asset for New Zealand. It’s gratifying to get such excellent feedback from trail users,” says Mr Leggat.

The trails have already received international recognition for their quality, receiving the honourable mention award at the International Trails Symposium in April last year.

Nga Haerenga, the New Zealand Cycle Trail Evaluation Report 
is available at: http://www.med.govt.nz/sectors-industries/tourism/tourism-research-data/other-research-and-reports/nga-haerenga-nzct-evaluation-report

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>

ALSO:

Half A Billion Accounts: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>

Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>

ALSO:

Half Full: Fonterra Raises Forecast Payout As Global Supply Shrinks

Fonterra Cooperative Group, the dairy processor which will announce annual earnings tomorrow, hiked its forecast payout to farmers by 50 cents per kilogram of milk solids as global supply continues to decline, helping prop up dairy prices. More>>

ALSO:

Results:

Meat Trade: Silver Fern Farms Gets Green Light For Shanghai Maling Deal

The government has given the green light for China's Shanghai Maling Aquarius to acquire half of Silver Fern Farms, New Zealand's biggest meat company, with ministers satisfied it will deliver "substantial and identifiable benefit". More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news