Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Bitcoin Payments a Clever Move for 2Talk says Marketer

Bitcoin Payments a Clever Move for 2Talk says Online Marketer

VOIP provider 2Talk have made a clever marketing move in being the first New Zealand telecommunications to accept Bitcoin, according to Josh Moore, the owner of online marketing agency Duoplus.

“Bitcoin is a whole new way of thinking about currency. VOIP was a whole new way of thinking about phone lines. So with 2Talk introducing Bitcoin, it is a clever way to position itself as being an innovative company for early adapters.”

Mr Moore is himself a 2Talk customer, for both at his personal residence and his company’s office.

“I won’t be paying with Bitcoin myself just yet, but I’m sure there will be some customers that are keen to try it out”.

“With Bitcoin getting so much media at the moment, as the mainstream market tries to understand it, so it’s clever of 2Talk to capitalise on this by adapting the technology.”

Bitcoin’s volatility was making headlines again last week, with a drop in value of 21% on Friday – the same day that 2Talk made the announcement it was accepting the currency. However 2Talk General Manager, Jude Flood, says customers will be protected from volatility in the transactions with 2Talk taking the risk.

“The currency is converted to NZ currency at the time of payment, so any currency variation risk is absorbed by 2Talk,” she says.

Mr Moore believes that is a good move, that helps build trust with their customers.

“They’re taking the risk themselves, while proving that they’re an innovative company, and are getting good publicity at the same time. That’s clever marketing,” he says.

About Duoplus

Duoplus is an online marketing agency that specialises in helping companies grow their income through effective online marketing. Their services include search engine optimisation, Google Adwords, Facebook campaigns, and online strategy.

For more information see www.duoplus.co.nz

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Cosmetics & Pollution: Proposal To Ban Microbeads

Cosmetic products containing microbeads will be banned under a proposal announced by the Minister for the Environment today. Marine scientists have been advocating for a ban on the microplastics, which have been found to quickly enter waterways and harm marine life. More>>

ALSO:

NIWA: 2016 New Zealand’s Warmest Year On Record

Annual temperatures were above average (0.51°C to 1.20°C above the annual average) throughout the country, with very few locations observing near average temperatures (within 0.5°C of the annual average) or lower. The year 2016 was the warmest on record for New Zealand, based on NIWA’s seven-station series which begins in 1909. More>>

ALSO:

Farewell 2016: NZ Economy Flies Through 2016's Political Curveballs

Dec. 23 (BusinessDesk) - New Zealand's economy batted away some curly political curveballs of 2016 to end the year on a high note, with its twin planks of a booming construction sector and rampant tourism soon to be joined by a resurgent dairy industry. More>>

ALSO:


NZ Economy: More Growth Than Expected In 3rd Qtr

Dec. 22 (BusinessDesk) - New Zealand's economy grew at a faster pace than expected in the September quarter as a booming construction sector continued to underpin activity, spilling over into related building services, and was bolstered by tourism and transport ... More>>

  • NZ Govt - Solid growth for NZ despite fragile world economy
  • NZ Council of Trade Unions - Government needs to ensure economy raises living standards
  • KiwiRail Goes Deisel: Cans electric trains on partially electrified North Island trunkline

    Dec. 21 (BusinessDesk) – KiwiRail, the state-owned rail and freight operator, said a small fleet of electric trains on New Zealand’s North Island would be phased out over the next two years and replaced with diesel locomotives. More>>

  • KiwiRail - KiwiRail announces fleet decision on North Island line
  • Greens - Ditching electric trains massive step backwards
  • Labour - Bill English turns ‘Think Big’ into ‘Think Backwards’
  • First Union - Train drivers condemn KiwiRail’s return to “dirty diesel”
  • NZ First - KiwiRail Going Backwards for Xmas
  • NIWA: The Year's Top Science Findings

    Since 1972 NIWA has operated a Clean Air Monitoring Station at Baring Head, near Wellington... In June, Baring Head’s carbon dioxide readings officially passed 400 parts per million (ppm), a level last reached more than three million years ago. More>>

    ALSO:

    Get More From Scoop

     
     
     
     
     
     
     
     
    Business
    Search Scoop  
     
     
    Powered by Vodafone
    NZ independent news