Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Club Med harnesses power of Facebook in resort design

Club Med harnesses power of Facebook in resort design

11 February 2014 – Club Med has embarked on a social media campaign that sees its followers having a say in the design of its latest new ski resort Club Med Val Thorens in the French Alps.

Club Med is elevating its customer focus to a whole new level by harnessing the powerful worldwide reach of Facebook to ask followers to vote on the name, logo and design of the resort which is due to open to its first guests in December this year.

Fans have already chosen the resort's logo and voted to include a climbing wall in the interior heart of the village as opposed to a contemporary interior design. The next vote opens on Monday 17 February for a 74-hour window, go to https://apps.facebook.com/clubmed-myvalthorens/

Club Med is renowned for inviting guests to enjoy the holiday they choose at their own pace: whether that be active or relaxing, with family, as a couple or as a single traveller. Its latest campaign invites customers to dream of their ideal holiday with the tagline "And what’s your idea of happiness?"

The twist on this is "And what’s your idea of a perfect resort?" inviting customers to vote on the new ski resort design and also be in for a chance to win a one-week (7-night) holiday for two as a "VIP fan" during the resort's inauguration in December 2014.

Kaarin Gaukrodger, Club Med Sales and Marketing Manager New Zealand says, "Club Med has a strong focus on customer feedback involving customers in helping design its latest ski resort is elevating customer involvement to a whole new level."

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Sky City : Auckland Convention Centre Cost Jumps By A Fifth

SkyCity Entertainment Group, the casino and hotel operator, is in talks with the government on how to fund the increased cost of as much as $130 million to build an international convention centre in downtown Auckland, with further gambling concessions ruled out. The Auckland-based company has increased its estimate to build the centre to between $470 million and $530 million as the construction boom across the country drives up building costs and design changes add to the bill.
More>>

ALSO:

RMTU: Mediation Between Lyttelton Port And Union Fails

The Rail and Maritime Union (RMTU) has opted to continue its overtime ban indefinitely after mediation with the Lyttelton Port of Christchurch (LPC) failed to progress collective bargaining. More>>

Earlier:

Science Policy: Callaghan, NSC Funding Knocked In Submissions

Callaghan Innovation, which was last year allocated a budget of $566 million over four years to dish out research and development grants, and the National Science Challenges attracted criticism in submissions on the government’s draft national statement of science investment, with science funding largely seen as too fragmented. More>>

ALSO:

Scoop Business: Spark, Voda And Telstra To Lay New Trans-Tasman Cable

Spark New Zealand and Vodafone, New Zealand’s two dominant telecommunications providers, in partnership with Australian provider Telstra, will spend US$70 million building a trans-Tasman submarine cable to bolster broadband traffic between the neighbouring countries and the rest of the world. More>>

ALSO:

More:

Statistics: Current Account Deficit Widens

New Zealand's annual current account deficit was $6.1 billion (2.6 percent of GDP) for the year ended September 2014. This compares with a deficit of $5.8 billion (2.5 percent of GDP) for the year ended June 2014. More>>

ALSO:

Still In The Red: NZ Govt Shunts Out Surplus To 2016

The New Zealand government has pushed out its targeted return to surplus for a year as falling dairy prices and a low inflation environment has kept a lid on its rising tax take, but is still dangling a possible tax cut in 2017, the next election year and promising to try and achieve the surplus pledge on which it campaigned for election in September. More>>

ALSO:

Job Insecurity: Time For Jobs That Count In The Meat Industry

“Meat Workers face it all”, says Graham Cooke, Meat Workers Union National Secretary. “Seasonal work, dangerous jobs, casual and zero hours contracts, and increasing pressure on workers to join non-union individual agreements. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news