Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Warning against fake TripAdvisor reviews

13 February 2014

Warning against fake TripAdvisor reviews

New Zealand tourism operators are being warned against a service offering to provide fake reviews to improve their TripAdvisor profiles.

A number of tourism businesses around the country have received an email this week offering as many as 20 false reviews for $297. It is unclear whether the email originates from New Zealand or elsewhere.

Tourism Industry Association New Zealand (TIA) CEO Martin Snedden is strongly advising operators against purchasing fake reviews.

“TIA has reported the email to both NetSafe and TripAdvisor. TripAdvisor has said it will investigate the email,” Mr Snedden says.

“TripAdvisor is an important source of information for travellers in New Zealand and it’s vital that users are able to trust its reviews. We encourage TIA members to provide such excellent service and experiences that visitors will want to post great reviews about them.”

Travellers also need to be aware that TripAdvisor reviews are open to abuse, Mr Snedden says.

“We suggest they should check a range of reviews and websites, as well as seeking advice from the likes of i-SITE visitor information centres.”

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Auckland Port Study: Port To Ship Out – No Departure Date

Interest groups in Auckland and its waterfront chose a group of representatives to determine the future of the port. Their consensus is that the Port is going to have to move but not before a credible location is confirmed... More>>

ALSO:

Tax: GST Threshold For Online Purchases Won't Lower Before 2018

The government wants to lower the threshold on online purchases which qualify for GST from mid-2018, but says more work is needed and there will be no change without public consultation. More>>

ALSO:

North Canterbury: Government Extends Drought Classification

The government has extended a drought classification for the eastern South Island until the end of the year, meaning the area will have officially been in drought for almost two years, the longest period for such a category. More>>

ALSO:

Negotiations Fail: Christchurch Convention Centre Build To Proceed Without PCNZ

After protracted negotiations, the government has ditched the construction consortium it picked to build Christchurch's replacement convention centre, which it now anticipates delivering at least two years behind the original schedule. More>>

ALSO:

Other Centres' Convention Centres:

Ruataniwha: Greenpeace Launches Legal Challenge Against $1b Dam Plan

Greenpeace NZ is launching a legal challenge against a controversial plan to build a dam that’s set to cost close to $1 billion and will pollute a region’s rivers. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news