Push my Button announce a partnership with Confrenz
Push my Button are pleased to announce a partnership with Confrenz to supply the HappyorNot Service for the upcoming FMCG conference in Auckland. http://www.conferenz.co.nz/conferences/new-zealand-fmcg-marketing-summit-2014
HappyOrNot meter is a customer “feedback device” whereby customers can evaluate their service experience at any retail or service provider simply by pressing smiley buttons. It collects customer responses and records satisfaction levels, and contains an intelligent reporting service that ensures scheduled reporting to desired organizational units.
ongoing concern of retailers and service providers is the
push to improve customer loyalty; however, with traditional
methods it is very difficult to gain direct feedback on
service quality and shopping experience. With HappyOrNot
point-of-experience devices, on average, 15-20% of consumers
give feedback on a daily basis, with percentages reaching as
high as 80%. Using the HappyOrNot tool is a way to show care
of customers and their opinions, while also boosting
employee and team spirit by helping companies to ensure that
the service promise is fulfilled.
Conference organisers will be able to measure the success of individual sessions and the conference overall in real time, while attendees will be able to interact with the fun devices at various places throughout the conference.
About Push My Button
Push my Button is based in Auckland and founded by two customer service specialists. Push My Button is focused on levelling the playing field between online and on-premise establishments by enabling clients to gain additional insights regarding their customer’s engagement that have previously not been easily achieved through traditional methods.
Push My Button’s experience with retailers in New Zealand and Australia in the past brought heightened attention the disadvantage traditional brick and mortar stores have in customer interaction as compared to online retailers. This was what prompted the creation of the company and its goal of improving customer service factors for clients with the HappyOrNot service.