Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Happy times for holiday parks

Happy times for holiday parks

These are happy times for holiday parks around New Zealand, judging by the optimism being felt by park owners.

The Holiday Parks Business Confidence Monitor for January/February 2014 shows business confidence is well ahead of the same time last year.

Confidence levels are at +71, indicating that 71% more respondents are currently optimistic than pessimistic. This was considerably up on the +55 recorded at the same time in 2013.

Business confidence for the next 12 months also increased by five points on the December/January survey to +71.

The Holiday Parks Business Confidence Monitor, developed and managed by Angus & Associates*, surveys the Holiday Parks Association New Zealand’s (HAPNZ) 300 members.

HAPNZ Chief Executive Fergus Brown says this is the busiest time of year for most holiday parks, as international visitor numbers peak through January and February, and New Zealanders take late summer breaks.

“45% of HAPNZ members completing the monitor said that demand had increased compared to the same time last year, and a similar number expected demand would increase over the coming month,” Mr Brown says.

The appeal of the local region was thought to have had the biggest influence on increased demand in January/February, followed by the state of international visitor markets and the appeal of holiday parks in general.

Mr Brown says holiday parks around the country are noticing an upswing in the numbers of travellers from traditional markets like the US and UK, which is being linked to the improving economies in those countries.

Many are also reporting more visitors from the fast growing Chinese market.

Angus & Associates is a premier supplier of marketing, research and strategic planning services. They are focused on delivering informed insights for a range of private and public sector clients, particularly within the tourism and leisure sectors.

Key facts:

• The holiday park sector provides 38% of New Zealand’s commercial accommodation capacity and 20% of actual guest nights

• In the past year holiday parks provided 6,325,431 guest nights

• Guest nights to holiday parks are made up of approximately 32% international visitors and 68% domestic visitors

• While staying at holiday parks guests contribute $733 million in direct expenditure to the local communities

• Approximately $372 million (51%) of the expenditure is contributed by domestic travellers, with the balance of $362 million (49%) by international travellers

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Scoop Business: Alex Swney Pleads Guilty To $2.5M Fraud Charge

Alex Swney, former chief executive of the Auckland city centre business association Heart of the City, has pleaded guilty to dishonestly using documents to obtain $2.5 million. More>>

ALSO:

Petrol Burns Prices: Second Consecutive Quarterly Fall For CPI

The consumers price index (CPI) fell 0.3 percent in the March 2015 quarter, following a 0.2 percent fall in the December 2014 quarter, Statistics New Zealand said today. The last time the CPI showed two consecutive quarterly falls was in the December 1998 and March 1999 quarters. More>>

ALSO:

Scoop Business: NZ Broadcasters Launch Battle Against Global Mode ISPs

New Zealand broadcasters have confirmed they’ve launched legal proceedings against internet service providers who give customers’ access to “global mode”, which allows customers access to offshore online content, claiming it breaches the local content providers’ copyright. More>>

ALSO:

Sanford: Closure Of Christchurch Mussel Processing Plant Confirmed

The decision comes after a period of consultation with the 232 staff employed at the Riccarton site, who were told on 9 April that Sanford was considering the future of mussel processing in Christchurch. Recent weather patterns had impacted on natural spat (offspring) supply... More>>

ALSO:

Price Of Cheese: Dairy Product Prices Fall To The Lowest This Year

Dairy product prices fell in the latest GlobalDairyTrade auction, hitting the lowest level in the 2015 auctions so far, as prices for milk powder and butter slid amid concern about the outlook for commodities. More>>

ALSO:

Houston, We Have An Air Route: Air New Zealand To Fly Direct To The Heart Of Texas

Air New Zealand will fly its completely refitted Boeing 777-200 aircraft between Auckland and Houston up to five times a week opening up the state of Texas as well as popular nearby tourist states such as Louisiana and Florida. More>>

ALSO:

Scoop Business: Reserve Bank’s Spencer Calls On Govt To Rethink Housing Tax

The Reserve Bank has urged the government to take another look at a capital gains tax on investment in housing, allow increased high-density development and cut red tape for planning consents to address an over-heated Auckland property market. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news