Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Improving Visitor Statistics for Whanganui

Improving Visitor Statistics for Whanganui

This months’ release of commercial accommodation statistics show an improving trend for visitor numbers in Whanganui.

Figures released by the Ministry of Business, Innovation and Employment show visitor nights for January 2014 compared with January 2013 rose 37% and domestic (NZ travellers) guest nights rose 56.4%. For the monthly comparison the length of stay was fractionally increased and the overall occupancy rate rose to 40.7%.

Discussing the result for January following some disappointing November and December figures, Promotion and Marketing Manager for Visit Whanganui, Lyn Cheyne said the amount of activity potentially reflects the increase of event activity here. “There was a lot on to appeal – the Cricket Festival, Wanganui Opera Week, Vintage Weekend, the Cooks Classic event, a fishing competition, 4x4 Tussock Traverse, Ratana celebrations and the water ski competition at Lake Wiritoa. Sometimes I don’t think we realise just how much we offer visitors and the diversity of events Whanganui hosts.”

Lyn was even more pleased looking at the results for the year ending January 2014 as this shows an annual comparison and indications of ongoing trends.

Guest nights rose 8.9%, international guest nights rose 15.9% although on the month only comparison this was down, and domestic guest nights rose 7.2%. Again length of stay rose incrementally and occupancy rates rose.

There are still some big challenges – when looking at the numbers by accommodation type, the motels and apartment sector show good results for January but the annual comparison shows falling numbers. “This is why we’re currently working with these accommodation providers in Whanganui to get a better understanding of who motel customers are. Figures suggest we are getting more visitors – a 2.6% increase for the year ending January 2014, but they are not staying as long with a decrease in the average length of stay,” said Lyn. “I believe this is where we really need to get out there and promote the variety of things to do and see in Whanganui.”

Dr Eric Dorfman, Chair of Visit Whanganui, was heartened to see the shifting trend. "People in Whanganui are increasingly excellent proponents of their city and it's encouraging to see how the Whanganui breadth of experiences and attractions are beginning to reap rewards and - we hope - create the desire to return."

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Trade Agreements: TPP Minus US Starting To Gain Ground

The Japanese government is picking up the pace on reviving the Trans-Pacific Partnership trade and investment deal, with talks scheduled next month among the 11 countries left in the pact after the withdrawal by the US after the election of president Donald Trump. More>>

ALSO:

PACER:

Prices Up 2.2%: Annual Inflation Highest In Over Five Years

"Rising petrol prices along with the annual rise in cigarette and tobacco tax lifted inflation," prices senior manager Jason Attewell said. "Petrol prices in New Zealand are closely linked to global oil prices, and cigarettes and tobacco taxes rise in the March quarter each year". More>>

ALSO:

Undertaxed? NZ Income Tax Rate Second Lowest Among Developed Nations

New Zealand workers pay the second smallest portion of their income to the government among developed nations and less than half the average ratio of their Organisation for Economic Cooperation and Development peers. More>>

ALSO:

Cyclone Cook: Round Up Of This Week’s Weather

One of the significant impacts this week was flooding due to excessive rainfall amounts. Rainfall amounts topped out at 350mm over the past 60 hours in parts of northwest Nelson, with 200mm+ measurements recorded about Coromandel Peninsula, and between 150-200mm in the Kaimai Ranges. Rainfall amounts of between 30-50mm were commonplace elsewhere. More>>

ALSO:

Earlier: Batten Down The Hatches For Cyclone Cook

Although fast-moving, Cyclone Cook will be destructive and MetService Expert Meteorologists have issued Severe Wind Warnings for the whole of the North Island apart from Northland... More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news