Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


BurgerFuel Demands Freedom

BurgerFuel Demands Freedom


14 March 2014


BurgerFuel has announced it will now use only 100% free range chicken in all gourmet burgers and sides at BurgerFuel restaurants in New Zealand.

This move to using free range chicken comes after years of BurgerFuel working to secure a sustainable supplier of free range chicken that could meet social goals, high stock requirements and guarantee nationwide supply.

BurgerFuel serves freshly built, gourmet burgers using wholesome, natural ingredients and products crafted to their own recipes. The company has a number of chicken burgers that use 100% free range, char-grilled butterfly cut chicken breast for flavour as well as a popular side, Chicken Fenders, which are made from 100% free range chicken tenderloins.

BurgerFuel Marketing Manager Alexis Lam comments: “The move to using only 100% free range chicken is something we have been working on for a long time. It means we can continue to deliver our customers a great tasting product, while making sure we use the highest quality chicken available”.

Lam continues: “We’ve always been known for our efforts to serve up the most natural, wholesome and healthy ingredients to our customers and free range chicken is another great accomplishment in this area for us”.

All chicken available in BurgerFuel restaurants is now 100% free range and certified with the SPCA Blue Tick. This ensures that all chicken served is sourced from farms that are audited independently on a regular basis and that comply with the SPCA Blue Tick ‘five freedoms’.

Research by the Poultry Industry Association NZ has shown that free range chicken currently makes up only approximately 8% of the market in New Zealand. BurgerFuel hopes that by offering it in all of their restaurants nationwide they may be able to help this figure to rise.

Alexis Lam finishes: ‘This move is not about following a market change, it’s about us leading a change in the market. We’re passionate about burgers, as well as everything that goes into them and using free range chicken is a huge part of this”.

BurgerFuel is a global gourmet burger chain, born in the NZA (New Zealand Aotearoa) with a mission to provide the ultimate experience in gourmet burgers, incorporating delicious, fresh, natural ingredients in an atmosphere as charged as its food.

ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Royal Society: Review Finds Community Water Fluoridation Safe And Effective

A review of the scientific evidence for and against the efficacy and safety of fluoridation of public water supplies has found that the levels of fluoridation used in New Zealand create no health risks and provide protection against tooth decay. More>>

ALSO:

Scoop Business: Croxley Calls Time On NZ Production In Face Of Cheap Imports

Croxley Stationery, whose stationery brands include Olympic, Warwick and Collins, plans to cease manufacturing in New Zealand because it has struggled to compete with lower-cost imports in a market where the printed word is giving way to electronic communications. More>>

ALSO:

Prefu Roundup: Forecasts Revised, Surplus Intact

The National government heads into the election with its Budget surplus target broadly intact, delivering a set of economic and fiscal forecasts marginally revised from May to reflect weaker commodity prices and a lower tax take. More>>

ALSO:

Convention Centre: Major New SkyCity Hotel And Laneway For Auckland

Today SKYCITY Entertainment Group Limited revealed plans to build a new hotel and pedestrian laneway of bars, restaurants and boutique shopping on land it owns in the Nelson and Hobson Streets block, expanding the SKYCITY Entertainment Precinct. More>>

ALSO:

Igniting The Spark: Bringing The Digital Enabler To Life

Changing a name is, relatively speaking, the easy part of a re-invention. Changing a culture, getting all the ducks in a row, turning yourself inside-out to become customer-inspired is a much bigger challenge. More>>

ALSO:

Ebola And NZ: Targeted Screening At Airport But Risk Low

The risk of any cases of Ebola in New Zealand remains very low, but health and border authorities are well prepared... anyone arriving in New Zealand who in the last three weeks has visited countries affected will be screened for symptoms of the disease. More>>

ALSO:

Scoop Business: Brewer Seeking Crowd-Funding Cancels Shareholders’ Dividends

Shareholders in Renaissance Brewing company, the first business to seek equity through crowd-funding in New Zealand, have cancelled their claim on $147,000 of accumulated earnings “to make Renaissance a more attractive investment opportunity.” More>>

ALSO:

Get More From Scoop

 
 
Computer Power Plus

Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news