Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Women Lose in Laundry Stakes

Women Lose in Laundry Stakes

Does your washing machine have scud?

Auckland, 18 March 2014 – A survey of washing machine owners shows the nation’s women are still shouldering the brunt of laundry duties, despite record numbers of women in the labour market.

The Canstar Blue nationwide survey of 739 New Zealanders highlights the reality for many women; work doesn’t at the end of the business day. Eighty eight per cent of women in the survey say they do the majority of washing in their household, compared to 59 per cent of men.

Younger women fared slightly better but were still a long way from an equal division of laundry duties, says Derek Bonnar, Canstar New Zealand General Manager.

“Gen Y men do more laundry duty than their older counterparts, but it is still far less than Gen Y women. Data from Statistics New Zealand - in 2010 - showed that each day women spend an hour more than men on household chores. It doesn’t look like much has changed.”

How and when we wash our clothes
Half of those surveyed said they washed more than five loads of laundry a week and the economy of cold wash cycles appealed to nearly 60 per cent of respondents.

Topping the washing frequency stakes were Gen Xs – more likely to have young children – and those from Otago, with around 60 per cent from each group washing five or more loads of laundry each and every week.

For an average 7kg capacity washing machine that equates to 1.8 tonnes of washing every year, or in garment terms an annual laundry list of:

• 520 pairs of adult’s jeans
• 260 pairs of children’s jeans
• 780 shirts
• 520 sheets
• 520 pillow cases
• 780 tea towels
• 780 small towels

Around a third ignored care labels and washed all clothes on the same setting, says Bonnar.

“While that might save time, it could prove to be a false economy and shorten the life of delicate garments. One in three surveyed say they have ruined clothing by mixing colours and whites in the wash.”

Scud – the scourge of our dirty washing machines
Nearly 40 per cent of respondents say they didn’t know that the inside parts of a washing machine needs to be cleaned.

Manufacturers recommend those using fabric softener or favouring a cold wash cycle should clean the inside of their machine. The reaction between laundry powder and fabric softener is termed scud, and it’s nasty, says Bonnar.

“It’s a greasy deposit that clings to the unseen parts of a washing machine, especially where a cold cycle is used. Blobs can break off and deposit on clothes. Scud can be scud-daddled by regular cleaning and running a clothes-free hot wash cycle, complete with detergent.”

For more information on cleaning their washing machine, owners should consult their manual.

Euro brand Bosch again topped the survey with 5 star ratings across all categories, says Bonnar.

“This is the third year of victory for Bosch in the Canstar Blue Washing Machine Consumer Satisfaction survey. Bosch has struck the balance between price, performance and service and is reaping the rewards with consistently high customer satisfaction scores.”

The survey covered seven categories:

1. Overall satisfaction
2. Value for money
3. Performance
4. Reliability
5. Ease of Use
6. Quietness
7. Design
8. Warranty and service

About the survey
Canstar Blue commissions Colmar Brunton using the SSI Panel to regularly survey 2,500 New Zealand consumers to measure their satisfaction across a range of products and services. The outcomes reported here are the results from a survey of consumers who have purchased and used a new washing machine in the, in this case, 739 people. The survey has a margin of error of +/- 3.6%.

Age Groups:
Gen Y: 18-29
Gen X: 30-44
Baby Boomers: 45+

To view the full results of the Canstar Blue survey go to: www.canstarblue.co.nz

ENDs

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

BusinessDesk: APN's NZME Sees Future In Paywalls, Growth In Digital Sales

APN News & Media has touted a single newsroom concept for its NZME unit in New Zealand, similar to what Germany's Die Welt uses, saying an 'integrated sales proposition' is helping it win market share, including ... More>>

Labour Party: Global Milk Prices Now Lowest In 6 Years

The latest fall in the global dairy price has brought it to the lowest level in six years and shows there must be meaningful action in tomorrow’s Budget to diversify the economy, says Labour’s Finance spokesperson Grant Robertson. “Dairy prices ... More>>

BusinessDesk: NZ Inflation Expectations Creep Higher In June Survey

May 19 (BusinessDesk) - New Zealand businesses lifted their expectations for inflation over the next two years, sapping any immediate pressure on the Reserve Bank to cut interest rates, and prompting the kiwi dollar to jump higher. More>>

BusinessDesk: Lower Fuel Costs Drive Down NZ Producer Input, Output Prices

May 19 - Producer input and output prices fell in the first quarter, mainly reflecting lower fuel costs and weakness in prices of meat and dairy products. More>>

Media: Fairfax Media NZ Announces Senior Editorial Team

Fairfax Media New Zealand has today confirmed its new editorial leadership team, as part of a transformation of its newsrooms aimed at enhancing local and national journalism across digital and print. More>>

Science: Flavonoids Reduce Cold And Cough Risk

Flavonoids reduce cold and cough risk Research from the University of Auckland shows eating flavonoids – found in green tea, apples, blueberries, cocoa, red wine and onions – can significantly reduce the risk of catching colds and coughs. The research, ... More>>


BusinessDesk: RBNZ House Alert Speech The Catalyst For Government Action

Prime Minister John Key all but conceded that pressure from the Reserve Bank of New Zealand for concerted action on rampant Auckland house prices was one of the main catalysts for the government's weekend announcements about tightly ... More>>

BusinessDesk: How To Fall Foul Of The New Housing Tax Rules: Tips From IRD

Just because you rented out your investment property doesn't absolve you from paying tax, says the Inland Revenue Department in a summary of commonly made mistakes by non-professional property investors when it comes to their tax liability.More>>

Legal: Superdiversity Law, Policy And Business Stocktake Announced

Mai Chen, Managing Partner at Chen Palmer New Zealand Public and Employment Law Specialists and Adjunct Professor of Law at the University of Auckland, today announced the establishment ... More>>

Housing: More House Price Gains Expected

House price expectations remain high, with a net 56% of respondents expecting house prices will increase. Fears of higher interest rates are fading, consistent with the RBNZ’s signals this year. Affordability and a lack of houses for ... More>>

TDDA: State-Of-The-Art Drug Testing Laboratory To Open In Auckland

World leading drug testing agencies, The Drug Detection Agency (TDDA) and Omega Laboratories, open New Zealand laboratory More>>

Network: Bigpipe Launches Ultra-Fast Broadband Into Wellington

Bigpipe Launches Ultra-Fast Broadband into Wellington Naked broadband provider Bigpipe has extended its national reach, announcing today, the launch of its unlimited UFB offering into Wellington. The Spark Venture business is giving Wellingtonians the ... More>>

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news