Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Massey Chinese milk survey not a surprise


20 March 2014

Massey Chinese milk survey not a surprise

Federated Farmers is unsurprised Massey University research into consumer attitudes in China’s Gansu province, has found 72 percent of those polled regard New Zealand dairy products as "very safe."

“Let’s be clear, this survey was taken only two months after massive publicity surrounding what media thought was a catastrophic failure in our food safety systems,” says Bruce Wills, Federated Farmers President.

“As Massey University’s Professor Steve Flint has said, coverage of it being a false alarm was miniscule when compared to the previous avalanche of negative coverage.

“The proposition, there was an issue, would have remained fresh in the minds of consumers when the survey was undertaken.

“Despite concussive bad news, 72 percent of Chinese consumers polled regard New Zealand dairy products as "very safe." You tell me a politician who’d be unhappy with that sort of approval rating.

“While much has been made of comparative trust figures, 87.6 percent for dairy products from the European Union, 86.9 percent from America and 85.1 percent for Australia, that masks the reality that time is indeed a healer.

“I mean both the EU and United States have suffered from high profile food related issues.

“There’s been BSE, commonly known as mad cow disease and in 2011, 39 deaths in Europe from Germany’s ‘killer bean sprouts’. Britain has seen two Foot & Mouth outbreaks while European food traceability was rocked in 2013 by its horsemeat scandal.

“That Fonterra blew the whistle on Fonterra, despite it all being a false alarm, is something that should enhance ‘Made in NZ’ if follow-on surveys take place and we hope they do.

“Yet we cannot underestimate the importance of having our Prime Minister up in China to cement the key message you can trust ‘NZ Made.’ A message reinforced by New Zealand winning the rare privilege of direct trading our dollar with the Chinese Renminbi.

“Front page coverage and appearances on television secured by Mr Key reinforces the vital message that New Zealand products are wholesome, trustworthy and above all, safe.

“If this survey is redone annually, I am certain we would see that proven,” Mr Wills concluded.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Inequality: Top 10% Of Housholds Have Half Of Total Net Worth

The average New Zealand household was worth $289,000 in the year to June 2015, Statistics New Zealand said today. However wealth was not evenly distributed, with the top 10 percent accounting for around half of total wealth. In contrast, the bottom 40 percent held 3 percent of total wealth. More>>

ALSO:

What Winter? Temperature Records Set For June 20-22

The days around the winter soltice produced a number of notably warm tempertaures. More>>

Conservation Deal: New Kākāpō Recovery Partnership Welcomed

Conservation Minister Maggie Barry says the new kakapo recovery partnership between DOC and Meridian Energy is great news for efforts to save one of New Zealand’s most beloved birds. More>>

ALSO:

Tech Sector Report: Joyce Warns Asian Tech Investors View NZ As Hobbits And Food

Speaking in Wellington at the launch of a report showcasing the value of the technology sector to the New Zealand economy, Joyce said more had to be done to tell the country's technology stories overseas. More>>

ALSO:

Mediaglommeration: APN Gets OIO Approval For Demerger Plan

APN News & Media has received Overseas Investment Office approval for its plan to split out its NZME unit ahead of a potential merger with rival Fairfax Media's New Zealand operations. More>>

New Paper: Ninety-Day Trial Period Has No Impact On Firms' Hiring

The introduction of a 90-day trial period has had no impact on hiring by New Zealand companies although they are now in widespread use, according to researchers at Motu Economic and Public Policy Research. More>>

ALSO:

Corrections: Serco Exits Equity Stake, Remains As Operator

Serco has sold its equity stake in the company that holds the contract to design, build and run Wiri Prison in South Auckland but continues as sub-contractor to operate the facility. More>>

GDP: NZ Economy Grows Faster-Than-Forecast 0.7%

New Zealand's economy grew at a faster pace than expected in the first quarter of 2016 as construction expanded at the quickest rate in two years. The kiwi dollar jumped after the data was released. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news