Squeeze Every Last Drop From Summer

MEDIA RELEASE MARCH 2014

Squeeze Every Last Drop From Summer (And Prepare for Winter) with Isaac’s Cider

Despite the cold stint making us want to reach for our winter woolies, Isaac’s determined to squeeze every last drop from summer with the introduction of its new, bespoke 1.25 PET bottle. Available in three great flavours, it’s so good you’ll want to share it with your mates.

Isaac’s ciders are only available in New Zealand and are filled with iconic Kiwi flavours to enhance the delicious locally-grown apples.

Two previous favourites and one come back winner round off the line-up (all with 5% alcohol content):

- Isaac’s Cider with Blackcurrant and Manuka Honey: an intriguing concoction of tart and sweet that’s unique to the cider market. This flavour makes a comeback after initially launching as a limited release during winter of 2012 and is particularly popular as it can also be served warm on chilly evenings.

- Isaac’s Cider with Berry: incorporates all the vibrancy of apple cider with a twist of summer berries: by all accounts, a berry good little drop.

- Isaac’s Cider with Feijoa: a feijoa-fuelled flight of fancy with the Kiwiana classic fruit.

The range is named after Sir Isaac Newton - a man familiar with apples, and the laws of gravity – and is more refreshing than a trip down the waterslide on a scorching hot summer’s day.

Available at all good liquor stores and supermarkets now, RRP$ $11.99.

www.macs.co.nz/isaacs-ciders.html

ENDS

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