Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Ubiquity signs up

Ubiquity signs up for Marketing Association’s Data Warranty Register Trustmark


In an era of Big Data where marketers are able to collect huge amounts of personal data, it’s more important than ever that consumers trust that their data is secure and free from misuse. Ubiquity, New Zealand’s leader in data driven marketing solutions, has joined Mitre 10, Farmers, Ezibuy and Loyalty NZ in declaring that any personal information provided by customers is managed to the highest standards. And they now all have the Marketing Association’s Data Warranty Register Trustmark to prove it!

“Ubiquity is at the forefront of declaring its commitment to data privacy,” says Nathalie Morris, Managing Director of Ubiquity. “We’ve always complied with New Zealand and international data collection laws, and joining the Marketing Association’s Data Warranty Register simply formalises our commitment to ethical data collection and use.”

“We want our clients to know that we have extremely high standards for the collection, storage and use of their data and we’re pleased to demonstrate this externally through the Data Warranty Register Trustmark.”

About Ubiquity

Ubiquity is New Zealand’s leading provider of data driven marketing solutions. Clients include BNZ, Genesis Energy, IAG, Vodafone, Automobile Association and Lotto NZ among many other leading NZ brands.

Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>

Earlier:

Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>

ALSO:

Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>

ALSO:

Half A Billion Accounts, Including Xtra: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>

ALSO:

Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news