Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


The Great Pacific Garbage Patch - The 8th Continent

MEDIA RELEASE APRIL 2014

The Great Pacific Garbage Patch - The 8th Continent

Planning a mid winter get away? Why not head to “The Secret Continent”, or at least check it out to see if it’s your kind of thing. There’s no doubt that you’re going to be surprised.

Supported by the Earth Day Network, eco-conscious carbonated drinks maker, SodaStream, has kicked off a global campaign called 'The Secret Continent' to draw attention to the giant island of plastic waste floating in the ocean, known as the Great Pacific Garbage Patch.

Designed to raise awareness about the harmful plastic waste created by big soda companies, “The Secret Continent” is a fun way to raise awareness about the issue, promoting The Great Garbage Patch as an imaginary resort destination.

The more serious side of this campaign includes a petition asking global leaders to stop ignoring this environmental disaster; The Great Pacific Garbage patch is more than four times the size of New Zealand and growing. It is harming ecosystems, marine life and the planet.

Scarlett Johansson has signed the petition and says “I am honored to be a part of a project that is powered by such noble intentions and goals. The Secret Continent inspires people to change the way they live. Products like SodaStream aid in the reduction of our carbon footprint, a feat that is vital to preserving the planet for our children.”

Through this unique whimsical approach, SodaStream hope to make this environmental message heard all over the world and promote a bottle free planet through environmentally friendly products like SodaStream.

New Zealanders can show their support by signing the online petition asking for leaders of the world to recognise The Great Pacific Garbage Patch as the 8th continent and stop ignoring this environmental disaster.

Together, we can show global leaders that this is a serious issue that can no longer be ignored!

www.secretcontinent.com

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Cosmetics & Pollution: Proposal To Ban Microbeads

Cosmetic products containing microbeads will be banned under a proposal announced by the Minister for the Environment today. Marine scientists have been advocating for a ban on the microplastics, which have been found to quickly enter waterways and harm marine life. More>>

ALSO:

NIWA: 2016 New Zealand’s Warmest Year On Record

Annual temperatures were above average (0.51°C to 1.20°C above the annual average) throughout the country, with very few locations observing near average temperatures (within 0.5°C of the annual average) or lower. The year 2016 was the warmest on record for New Zealand, based on NIWA’s seven-station series which begins in 1909. More>>

ALSO:

Farewell 2016: NZ Economy Flies Through 2016's Political Curveballs

Dec. 23 (BusinessDesk) - New Zealand's economy batted away some curly political curveballs of 2016 to end the year on a high note, with its twin planks of a booming construction sector and rampant tourism soon to be joined by a resurgent dairy industry. More>>

ALSO:


NZ Economy: More Growth Than Expected In 3rd Qtr

Dec. 22 (BusinessDesk) - New Zealand's economy grew at a faster pace than expected in the September quarter as a booming construction sector continued to underpin activity, spilling over into related building services, and was bolstered by tourism and transport ... More>>

  • NZ Govt - Solid growth for NZ despite fragile world economy
  • NZ Council of Trade Unions - Government needs to ensure economy raises living standards
  • KiwiRail Goes Deisel: Cans electric trains on partially electrified North Island trunkline

    Dec. 21 (BusinessDesk) – KiwiRail, the state-owned rail and freight operator, said a small fleet of electric trains on New Zealand’s North Island would be phased out over the next two years and replaced with diesel locomotives. More>>

  • KiwiRail - KiwiRail announces fleet decision on North Island line
  • Greens - Ditching electric trains massive step backwards
  • Labour - Bill English turns ‘Think Big’ into ‘Think Backwards’
  • First Union - Train drivers condemn KiwiRail’s return to “dirty diesel”
  • NZ First - KiwiRail Going Backwards for Xmas
  • NIWA: The Year's Top Science Findings

    Since 1972 NIWA has operated a Clean Air Monitoring Station at Baring Head, near Wellington... In June, Baring Head’s carbon dioxide readings officially passed 400 parts per million (ppm), a level last reached more than three million years ago. More>>

    ALSO:

    Get More From Scoop

     
     
     
     
     
     
     
     
    Business
    Search Scoop  
     
     
    Powered by Vodafone
    NZ independent news