Cheapflights.com.au Fuels Momondo success
Cheapflights.com.au fuels Momondo success
Holiday search and compare website cheapflights.com.au has been a stand-out performer for travel search pioneer Momondo Group Limited (formerly Cheapflights Media Ltd).
London-based Momondo Group total revenues for the first quarter of the calendar year increased by more than 29% to £14.5 million (approx. $AUD 26.3 million), driven by product innovation, an international marketing push and a successful product launch pipeline, which has seen the roll-out of a series of new apps, mobile-optimised services and country-specific sites in Europe and Asia-Pacific over the past 12 months.
Cheapflights.com.au showed the fastest year-on-year growth in visits (+36%) establishing itself as a top ten travel website in Australia in 2013 – mirroring the performance of itsCheapflights.co.uk business that is already established in the UK top ten.
Cheapflights is also a top 20 player in both Canada and the US – and the largest European online travel player in the United States.
The Group is looking to further build on this success by developing its international footprint in the coming year, targeting expansion in New Zealand, South America and Asia, alongside further build-out of its European business.
As well as expanding its geographical presence, the Group continues to invest in innovative new applications and channels.
Today, 40% of Cheapflights’ visits come from mobile devices – with traffic from this channel growing at 40% per annum.
Hugo Burge, CEO of Momondo Group, said 2013 was a tipping point for the Group and the strong numbers for the first quarter of this year reflect our focus on investing for long-term growth.
“We will build on this strong first quarter by continuing to develop genuinely insightful, innovative travel search tools that deliver clear consumer benefits – as well as investing heavily in international growth. We’re looking forward to revealing further innovative eye-opening products this year and expanding into new markets; sharing our expertise to help people find cheap flights and best-fit travel options."