Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Get collecting at Countdown with DreamWorks Heroes

Get collecting at Countdown with DreamWorks Heroes

5 May 2014 - A limited edition range of DreamWorks Heroes 3D collectible character cards is launching in Countdown stores this month.

From now until stocks last, shoppers can be part of the action and start their own collections of some of DreamWorks Animation’s most beloved characters including Shrek, Madagascar, Kung Fu Panda, Turbo, The Croods and Puss in Boots.

For every $20 spent in-store or online, customers will receive a three dimensional style collector’s card, containing mesmerising visuals and fascinating facts. And, to complete the treasured collection, a special collector’s album with spaces for all 42 cards is available to fill up along the way.

Countdown’s General Manager Marketing, Bridget Lamont, says it’s a fun and engaging way for parents to entertain their children while shopping.

“From Shrek and Donkey, to Alex the Lion and Puss in Boots, this colourful collection is about bringing back the classic hobby of collecting that’s both playful and also encourages sharing with other children,” says Bridget.

From today, families will also be able to download the free, reality Countdown Heroes DreamWorks App to engage further with their cards. The app, which is available from the iTunes store and Google Play, allows children to bring their cards characters to life and interact with their favourite DreamWorks heroes like never before.

DreamWorks Animation’s Head of International Consumer Products Jonathan Baker said: "We're excited to align with Countdown for this collection and to bring New Zealand’s favourite DreamWorks characters to fans of all ages. The 3D cards and app really bring the characters to life, offering a fun and interactive character experience beyond the theatre screen."

Countdown’s website will also be home to a range of DreamWorks recipes, games and activities for collectors wanting to take full part in the action.

About Countdown
Countdown is one of New Zealand’s largest employers with more than 18,000 team members across 168 supermarkets, distribution centres, processing plants and support offices. We serve 2.5 million customers every week, and work with more than 1200 food producers and suppliers throughout New Zealand, as well as thousands of independent farmers. We’re committed to being part of the communities we live and work in: some of our activities include the Countdown Kids Hospital Appeal, which has raised more than $6.9 million in the past seven years for children’s hospital wards, and Countdown Food Rescue which donates more than $1.4 million of food each year to The Salvation Army and other food banks charity partners, so we can help Kiwis in need. www.countdown.co.nz

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Gongs Got: Canon Media Awards & NZ Radio Awards Happen

Radio NZ: RNZ website The Wireless, which is co-funded by NZ On Air, was named best website, while Toby Manhire and Toby Morris won the best opinion general writing section for their weekly column on rnz.co.nz and Tess McClure won the best junior feature writer section. More>>

ALSO:

Pre-Budget: Debt Focus Risks Losing Opportunity To Stoke Economy

The Treasury is likely to upgrade its forecasts for economic growth in Budget 2016 next week but Finance Minister Bill English has already signalled that more of his focus is on debt repayment than on fiscal stimulus or tax cuts... More>>

ALSO:

Fulton Hogan's Heroes: Managing Director Nick Miller Resigns

Fulton Hogan managing director Nick Miller will leave the privately owned construction company after seven years in charge. The Dunedin-based company has kicked off a search for a replacement, and Miller will stay on at the helm until March next year, or until a successor has been appointed and a transition period completed. More>>

ALSO:

Gordon Campbell: On Electricity, Executions, And Bob Dylan

The Electricity Authority has unveiled the final version of its pricing plan for electricity transmission. This will change the way transmission prices (which comprise about 10% of the average power bill) are computed, and will add hundreds of dollars a year to power bills for many ordinary consumers. More>>

ALSO:

Half Empty: Fonterra NZ, Australia Milk Collection Drops In Season

Fonterra Cooperative Group says milk collection is down in New Zealand and Australia, its two largest markets, in the first 11 months of the season during a period of weak dairy prices. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news