Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Instant .kiwi uptake for New Zealand companies

Instant .kiwi uptake for New Zealand companies and individuals

Thousands of .kiwi domain names are activated in the fortnight after general release

15 May 2014 – New Zealanders around the world are now able to activate their .kiwi domain name. In the last fortnight almost 4,600 domain names have been activated, with more registrations coming in every hour.

On May 1, Dot Kiwi completed all its pre-registration periods mandated by ICANN (Internet Corporation for Assigned Names and Numbers) and .kiwi domain names are now sold through leading domain name registrars and resellers. Once people purchase their favourite .kiwi domain names they can use them straight away.

.kiwi domain names have been bought by individuals, bloggers, non-profit organisations and companies all looking for a new way to represent their personality online. One of the most recent companies to adopt a .kiwi for their website is the Mad Butcher with

Mike Morton, CEO of Mad Butcher, says the word Kiwi has come to represent New Zealanders all around the world and it’s not just about where we come from, it’s about who we are.

“Here at Mad Butcher we’re proud to be Kiwi. We’re about as Kiwi as they come and we’re part of everyday life for Kiwis. So it made sense to change our website to the only domain name that lets us show our Kiwiness online,” says Morton.

Tim Johnson, CEO of Dot Kiwi, says this sentiment has been echoed by Kiwi organisations and individuals around the world. A select few .kiwi domains have been live since February this year and as more people have seen them, there’s been an increase in interest.
“In the first ten minutes of general availability on the first of May 1,491 new domain names were registered. So it’s clear lots of people wanted to buy and activate their domain name straight away. So far around 80 per cent of domain names have been bought by organisations, but we are seeing more and more individuals buying domain names to use as their personal email addresses and websites,” says Johnson.

Gerard Campbell, blogger at one of the first blogs to move to .kiwi, says “New Zealand might be a small country at the bottom of the world but we’ve forged a pretty strong identity with the Kiwi brand name, an identifier known around the world. Up until now, I haven’t had a website URL that truly describes who I am and what I’m proud of.”
– ends –

© Scoop Media

Business Headlines | Sci-Tech Headlines


Welcome Home: Record High Migration Stokes 41-Year High Population Growth

New Zealand annual net migration hit a new high in October as more people arrived from than departed for Australia for the first time in more than 20 years. More>>


Citizens' Advice Bureau: Report Shows Desperate Housing Situation Throughout NZ

CAB's in-depth analysis of over 2000 client enquiries about emergency accommodation shows vulnerable families, pregnant women and children living in cars and garages, even after seeking assistance from the Ministry of Social Development and Housing New Zealand. More>>


Speaking For The Bees: Greens Call For Neonicotinoid Pesticide Ban

The National Government should ban the use of controversial pesticides called neonicotinoids after evidence has revealed that even at low doses they cause harm to bee populations, the Green Party said today. More>>


Science Awards: NZAS Celebrate NZ Scientific Achievements

The Marsden Medal is awarded for a lifetime of outstanding service to the cause or profession of science, in recognition of service rendered to the cause or profession of science in the widest connotation of the phrase. This year’s medal is awarded to Dr Mike Andrews. More>>


Court Rules: Affco 'Unlawfully' Locked Out Meat Workers

The note says the full court found for the plaintiffs, "that is that the defendant locked out the second plaintiffs unlawfully and that it breached s 32 of the Act by acting otherwise than in good faith towards the plaintiffs while collective bargaining was still going on." More>>


New Bill Introduced: GST On Online Services

These measures are an important first step in the Government’s efforts to deal with increasing volumes of online services and other intangibles purchased from overseas suppliers that should, under New Zealand’s tax rules, be subject to GST. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news