Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Tourism showcase set to boost economy

Tourism showcase set to boost economy

More than 1000 international and New Zealand delegates will undertake 15,000 meetings at TRENZ 2014 (18-21 May, Auckland), the tourism’s industry annual showcase, worth tens of millions of dollars to the economy and several million to the host region.

Tourism is New Zealand’s second largest export industry, earning $9.6 million in foreign exchange annually, and TRENZ is its most important international trade event. Over four days, 260 of the country’s top tourism operators and 300 international travel and tourism buyers will come together for a programme packed full of business meetings and networking functions.

“The buyers are looking for tourism products such as hotels, attractions, activities and tours that they can sell to consumers in their home countries,” says Ann-Marie Johnson, Communications Manager for the Tourism Industry Association New Zealand which manages the event.

“The business done at TRENZ 2014 will generate tens of millions in new tourism business for New Zealand over the coming years,” says Ms Johnson.

“This year we have buyers from 30 countries attending, including traditional visitor markets such as Australia, USA, Germany and UK, newer, fast growing markets like China, and emerging target markets such as Indonesia and Brazil. We are also hosting around 30 international media who will help promote Destination New Zealand around the world.”

TRENZ 2014 opens tomorrow with a function at the Auckland Viaduct Events Centre that will highlight the host region’s diversity.

Auckland Tourism, Events & Economic Development (ATEED) Chief Executive Brett O’Riley says Auckland looks forward to welcoming delegates for TRENZ.

“After a successful event last year, it’s great to have the opportunity to showcase more of the region’s activities and attractions to international travel buyers and media. TRENZ is also a valuable business event for Auckland, generating $2.34 million for the region.”

Ms Johnson says hosting TRENZ in May pumps several million dollars into the Auckland economy in areas such as hotel accommodation, transport, restaurants, bars and attractions, during what is traditionally a quieter month for New Zealand’s visitor industry.

“Business events such as TRENZ are an important way of addressing the industry’s seasonality issues. They are one of the high value opportunities contained in the industry’s Tourism 2025 growth framework that aspires to grow New Zealand’s total annual tourism revenue from the current $24 billion to $41 billion by 2025.”

Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Scoop Business: NZ Dollar Falls To 3-Year Low As Investors Favour Greenback

The New Zealand dollar fell to its lowest in more than three years as investors sold euro and bought US dollars, weakening other currencies against the greenback. More>>

ALSO:

Scoop Business: NZ Govt Operating Deficit Smaller Than Expected

The New Zealand’s government’s operating deficit was smaller than expected in the first five months of the financial year as a clampdown on expenditure managed to offset a shortfall in the tax-take from last month’s forecast. More>>

ALSO:

0.8 Percent Annually:
NZ Inflation Falls Below RBNZ's Target

New Zealand's annual pace of inflation slowed to below the Reserve Bank's target band in the final three months of the year, giving governor Graeme Wheeler more room to keep the benchmark interest rate lower for longer.More>>

ALSO:

NASA, NOAA: Find 2014 Warmest Year In Modern Record

Since 1880, Earth’s average surface temperature has warmed by about 1.4 degrees Fahrenheit (0.8 degrees Celsius), a trend that is largely driven by the increase in carbon dioxide and other human emissions into the planet’s atmosphere. The majority of that warming has occurred in the past three decades. More>>

ALSO:

Scoop Business: New Zealand’s Reserve Bank Named Central Bank Of The Year

The Reserve Bank of New Zealand’s efforts to stifle house price inflation by using new policy tools has seen the institution named Central Bank of the year by Central Banking Publications, a publisher specialising in global central banking practice. More>>

ALSO:

Science Media Centre: Viral Science And Another 'Big Dry'?

"Potentially, if there is no significant rainfall for the next month or so, we could be heading into one of the worst nation-wide droughts we’ve seen for some time," warns NIWA principal climate scientist Dr Andrew Tait. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news