Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Canterbury spin out company app downloaded 450,000 times

Canterbury spin out company app has been downloaded 450,000 times world-wide

May 25, 2014

A University of Canterbury spin out company Puteko, whose children’s augmented reality colouring-in app has been downloaded 450,000 times world-wide, is about to release a new page package about New Zealand animals.

The new edition of the magic book will introduce a range of native New Zealand animals and is targeted at primary and intermediate aged children, one of the designers University of Canterbury’s Dr Adrian Clark says.

``This new page pack is just the first step in a larger plan of producing new educational material for schools in New Zealand and worldwide.

``Puteko’s research and development division is based in Christchurch, with a strong ongoing connection to the HIT Lab NZ at the University of Canterbury. As part of our research, Puteko plans to provide postgraduate scholarships to students who will conduct world leading research in new technologies and further improve New Zealand's standing as a world leader in augmented reality research.

``Our app is called colAR which provides technology that brings children’s colouring to life using the power of Augmented Reality. Users print out the specially designed pages on their printer and colour them in.

``They then run the colAR Mix application on their Apple or Android phone or tablet. When they point their device at the page they’ve coloured, the colouring page pictures pop out of the page in animated 3D, using the user’s own colours and textures,’’ Dr Clark says.

The colAR technology was developed at the Human Interface Technology Laboratory (HIT Lab NZ), at the University in 2011 by Dr Clark and Andreas Duenser.

After the technology won awards at international research conferences, they decided with the help of another researcher, Katy Kelly, to create a commercial product based on the technology.

The colAR Mix app has gone viral and the Puteko Ltd team is primarily based in Japan, near the product’s largest consumer base. The Japanese team is handling the production line, working with customers and improving the app.

Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Crown Accounts: Government Ekes Out Six-Month Surplus Of $9M

The New Zealand government eked out a tiny surplus in the first six months of the fiscal year as growth in domestic consumption lifted the goods and services tax take, while uncertainties over the Kaikoura earthquake costs meant expenses were less than expected. More>>

ALSO:

Almost 400 Jobs: Shock At Cadbury's Dunedin Factory Closure

Workers at Cadbury in Dunedin are reeling after learning this morning that the iconic Cadbury factory is to close, with the loss of almost 400 jobs... “The company had reported it was doing well and this has come out of the blue,” says Chas. More>>

ALSO:

Transport: Boards Of Inquiry For Auckland Roading Projects

Boards of Inquiry have been appointed to decide on two significant Auckland roading projects in a move which will get a decision by the end of the year, Environment Minister Dr Nick Smith and Conservation Minister Maggie Barry announced today. More>>

ALSO:

Three Months On: Quake Reciovery In Kaikōura And Elsewhere

Three months after the magnitude 7.8 earthquake on 14 November, encouraging recovery progress is being made in affected communities. More>>

ALSO:

Jetstar, Qantas For Govt Transport: Government Still In Talks With Air NZ

The government is still negotiating with national carrier Air New Zealand in a cross-agency air travel contract that will add a number of new airlines to the list of approved flyers. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news