Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Canterbury spin out company app downloaded 450,000 times

Canterbury spin out company app has been downloaded 450,000 times world-wide

May 25, 2014

A University of Canterbury spin out company Puteko, whose children’s augmented reality colouring-in app has been downloaded 450,000 times world-wide, is about to release a new page package about New Zealand animals.

The new edition of the magic book will introduce a range of native New Zealand animals and is targeted at primary and intermediate aged children, one of the designers University of Canterbury’s Dr Adrian Clark says.

``This new page pack is just the first step in a larger plan of producing new educational material for schools in New Zealand and worldwide.

``Puteko’s research and development division is based in Christchurch, with a strong ongoing connection to the HIT Lab NZ at the University of Canterbury. As part of our research, Puteko plans to provide postgraduate scholarships to students who will conduct world leading research in new technologies and further improve New Zealand's standing as a world leader in augmented reality research.

``Our app is called colAR which provides technology that brings children’s colouring to life using the power of Augmented Reality. Users print out the specially designed pages on their printer and colour them in.

``They then run the colAR Mix application on their Apple or Android phone or tablet. When they point their device at the page they’ve coloured, the colouring page pictures pop out of the page in animated 3D, using the user’s own colours and textures,’’ Dr Clark says.

The colAR technology was developed at the Human Interface Technology Laboratory (HIT Lab NZ), at the University in 2011 by Dr Clark and Andreas Duenser.

After the technology won awards at international research conferences, they decided with the help of another researcher, Katy Kelly, to create a commercial product based on the technology.

The colAR Mix app has gone viral and the Puteko Ltd team is primarily based in Japan, near the product’s largest consumer base. The Japanese team is handling the production line, working with customers and improving the app.

Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Balance Of Trade: NZ Posts Trade Deficit In October On Falling Dairy Exports

New Zealand’s posted its largest monthly trade deficit for October in six years, while narrowing the shortfall from September, led by a fall in dairy exports to China while all main imports into the country rose. More>>

ALSO:

Gigatown Winner: Plenty Of Positives For Dunedin

Although the city has taken the Gigatown title, along with new ultrafast 1Gbps broadband and funding for $700,000 worth of UFB-related initiatives across the community, Mr Cull says Dunedin has gained so much more through its involvement. More>>

ALSO:

R18: The Warehouse Group Praised For Removing Games

The decision by New Zealand’s largest retailer The Warehouse Group (TW Group), to withdraw stocks of the latest version of Grand Theft Auto V (GTA V) and other R18 games, has been praised by advocacy group Stop Demand Foundation. More>>

ALSO:

Air NZ Wine Awards: Victory For Villa Maria As Pinot Noir Thrills

It was a night to remember as Villa Maria Estate picked up one of the highest accolades of the evening, the O-I New Zealand Reserve Wine of the Show Trophy, at the 28th Air New Zealand Wine Awards. The Villa Maria Single Vineyard Southern Clays Marlborough ... More>>

ALSO:

Future Brighter Money: RBNZ Releases New Bank Note Designs

New Zealand’s banknotes are getting brighter and better, with the Reserve Bank today unveiling more vibrant and secure banknote designs which will progressively enter circulation later next year. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news