Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


A Scientific Experiment, In Search of Chocolate Happiness

For immediate release

13th June



A Scientific Experiment, In Search of Chocolate Happiness

Butlers Chocolate Café is on a chocolate-coated search for happiness at Sylvia Park Shopping Mall, Auckland this weekend.

Shoppers will be tempted to taste handmade creations of chocolate goodness on Saturday 14th and Sunday 15th June 2014 seeking an answer to the vital question; “Does chocolate make you happy?”

Butler’s scientists will be on the hunt for willing subjects to participate in the survey and will receive a two pack sample at the café for their efforts.

Early findings have shown the importance of the research with shoppers averaging a happiness rating of 4/10 to begin, rising dramatically to an average of 5.6 after a Butler’s chocolate sample - a 16% increase in happiness.

“Hopefully, the experiment ends with many smiling faces and a positive result for all,” says Peter Kelly, director of Butler’s Chocolate Café in New Zealand.

“Surely, everyone is entitled to a small bite of chocolate-coated happiness every day,” Peter said.

Butlers Chocolates is Ireland’s favourite luxury chocolatier and in 2012 celebrates 80 years of purveying chocolate happiness. Butler’s Chocolate has expanded worldwide to the UK, Pakistan, United Arab Emirates and five locations in New Zealand.

The Butler’s Sylvia Park store opened in 2013 and has a growing loyal fan-base in Auckland.

“Butler’s Chocolate Café’s mantra is that we’re ‘Purveyors of Happiness’; and we hope our research will show proof of its virtue as our research brings smiles to the shoppers of Auckland,” Peter says.

[ENDS]

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Insurance: EQC To Double Payout, Scrap Contents Insurance

New Zealand’s Earthquake Commission may double its payout amount, scrap contents insurance and process claims through private insurers under the government’s long-running review of funding and management of the state-run earthquake insurer. More>>

ALSO:

Gordon Campbell: On Tiwai Point (And Saying “No” In Greece)

Its hard to see how Rio Tinto’s one month delay in announcing its intentions about the Tiwai Point aluminium smelter is a good sign for (a) the jobs of the workers affected or (b) for the New Zealand taxpayer. More>>

ALSO:

Half Empty: Dairy Product Prices Extend Slide To Six-Year Low

Dairy product prices continued their slide, paced by whole milk power, in the latest GlobalDairyTrade auction, weakening to the lowest level in six years. More>>

ALSO:

Copper Broadband: Regulator Set To Keep Chorus Pricing Largely Unchanged

The Commerce Commission looks likely to settle on a price close to its original decision on what telecommunications network operator Chorus can charge its customers, though it probably won’t backdate any update. More>>

ALSO:

Lower Levy For Safer Cars: ACC Backtracks On Safety Assessments

Dog and Lemon: “The ACC has based the entire levy system on a set of badly flawed data from Monash University. This Monash data is riddled with errors and false assumptions; that’s the real reason for the multiple mistakes in setting ACC levies.” More>>

ALSO:

Fast Track: TPP Negotiations Set To Accelerate, Groser Says

Negotiations for the Trans-Pacific Partnership will accelerate in July, with New Zealand officials working to stitch up a deal by the month's end, according to Trade Minister Tim Groser. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news