Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Strong performance drives autumn holiday visitor growth

Strong performance across most key markets drive autumn holiday visitor growth

Continued growth in holiday arrivals from Australia, USA and Germany and a strong rebound from Japan have driven a solid autumn, with total holiday arrivals up 12.8 per cent for the month of May.

“USA and Germany were stellar performers over summer and both have maintained significant growth across the shoulder season (USA holiday arrivals up 29.9 per cent and Germany up 19.4 per cent in May), delivering ongoing economic benefit to New Zealand and the industry as we head into the winter ski season,” says Tourism New Zealand’s General Manager Corporate Affairs Chris Roberts.

Total arrivals for the year-ending May were up 5.9 per cent, with most of that growth coming from additional holidaymakers – with annual holiday arrivals up 8.9 per cent.

The growth in arrivals was seen across key offshore markets, with significant holiday arrival growth from Japan up 73.9 per cent, and India, which is now in its peak travel season, up 31.1 per cent.

“This is the first growth we have seen from Japan in a number of months and is the result of a coordinated effort to drive shoulder season arrivals with Air New Zealand. It is really pleasing to see the additional capacity on the route and our own concerted marketing activity drive the growth we saw in May.

“Looking at the emerging India market, May is a traditional holiday period as Indian visitors escape the hot Indian summer, and the growth we have seen this year reinforces the potential we see from this market and supports our increased activity to drive arrivals.”

Holiday arrivals grew across Asia with Singapore up 61.5 per cent, Malaysia up 19.2 per cent, Korea up 22.5 per cent and Hong Kong up 53.6 per cent, while arrivals from China in May were relatively flat with a 1.3 per cent increase.

“For China we are continuing to see a positive change in the visitor mix, with most of the growth coming from independent travellers, rather than short stay group tours. This is reflected by the increased length of stay for Chinese holiday visitors during May – up by more than 20 per cent year-on-year, to an average of 6.6 days.”

Holiday visitors from New Zealand’s largest market Australia were up a 5.9 per cent for the month, resulting in 7.4 per cent growth for the year ending May.

“May is normally a quieter travel period from Australia as visitors wait to visit during the winter ski season so this growth exceeds expectations and is fantastic to see.

“Just last week our work to promote a winter holiday was lifted to a new level with Australia’s highest rating morning show Sunrise broadcast live from Queenstown, showcasing the range of winter activities to its 1.7 million viewers,” says Chris.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

ETS Review: Modelling Documents Released

Three technical documents are being released to help New Zealanders engage with the Emissions Trading Scheme (ETS) review, Climate Change Minister Paula Bennett says. More>>

ALSO:

Northland: Govt Plan Targets Transport, Web, Maori Assets

The government has released a 10-year plan to attract investors and lift economic growth in Northland, a region that perennially underperforms the rest of the country even while being endowed with natural beauty, productive land, minerals, a potential workforce, scope for manufacturing, forestry and aquaculture, and proximity to Auckland. More>>

ALSO:

Statistics: Unemployment Rate Falls To 5.3 Percent

The unemployment rate fell to 5.3 percent in the December 2015 quarter (from 6.0 percent), Statistics New Zealand said today. This is the lowest unemployment rate since March 2009. There were 16,000 fewer people unemployed than in the September ... More>>

ALSO:

Employment: Labour Urges Talley’s To End AFFCO Lockout

Labour has urged Talley’s to resolve the ongoing industrial dispute with AFFCO workers which is having a severe effect on the employees, their families and their communities, Labour’s Workplace Relations spokesperson Iain Lees-Galloway says. More>>

ALSO:

Three Kings: Govt To Oppose Appeal Blocking $1.2B Auckland Housing Plan

Environment Minister Nick Smith and Housing New Zealand have joined legal proceedings in support of Auckland Council and Fletcher Building opposing a bid by community groups to only allow low-rise housing in a $1.2 billion housing redevelopment on the disused site of the Three Kings quarry. More>>

ALSO:

Transport: Jetstar Expands Regional Network With Three New Routes

More New Zealanders than ever before will have access to Jetstar’s affordable flights when new services take off today from Auckland to New Plymouth and Palmerston North, and Nelson to Wellington. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news