Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Sanitarium signs up for Health Star Ratings

FOR IMMEDIATE RELEASE

27 June 2014

Sanitarium signs up for Health Star Ratings

Sanitarium Health & Wellbeing has welcomed the Government’s introduction of a voluntary front-of-pack labelling system. Sanitarium will adopt the new Health Star Rating system across its entire product range, including market-leading products Weet-Bix and Up&Go.

“Assisting consumers to make healthier choices is something Sanitarium has always supported and that is why we will adopt the Health Star Rating System” said Pierre van Heerden, General Manager, Sanitarium New Zealand. “This initiative is an opportunity for the food and beverage industry to help improve the health of New Zealanders.

“Sanitarium is a trusted and well-known brand in New Zealand, and by providing transparent and easy-to-understand information through the Health Star Rating system we will continue to deliver on the trust that consumers already place in us, our brands, and our heritage.”

The Health Star Rating system is strongly aligned with New Zealand Dietary Guidelines and is supported by considerable research demonstrating the efficacy of the star system to assist consumers in making better choices when purchasing packaged foods and beverages.

“We know that consumers are interested in nutrition information and that this is a major factor when selecting food products. Currently, comparing nutrition values between products takes time and can be confusing. The Health Star Rating system is a practical and easy way for consumers to see the information they need to make healthy choices for them and their families



“Health Star Ratings will start appearing on Sanitarium products over the next few months as packaging changes are made,” Mr van Heerden said.

Products are ranked on a scale of one to five stars, with five being the highest nutrition endorsement. The Health Star Rating system is designed to provide nutrition information in a clear and easily understood format, taking into account a number of nutrients of significance to health.

ENDS


© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Tax Bill Passes, Drops: “An End To Unnecessary Secondary Tax”

“The changes mean Inland Revenue will more closely monitor the tax paid by wage and salary earners through the year. If it appears the worker is being over taxed, Inland Revenue will suggest a more suitable PAYE tax code tailored to that worker.” More>>

ALSO:

Ethiopian Airline Crash: Boeing 737 Max Aircraft Operations Temporarily Suspended

New Zealand’s Civil Aviation Authority has suspended the operation of Boeing 737 MAX aircraft to or from New Zealand. Currently this affects only one operator, Fiji Airways. There are no other airlines that fly this aircraft type to New Zealand. More>>

ALSO:

Sorting Out DNA: Crime-Busting Software Wins Top Science Prize

Software developed in New Zealand that has contributed to identifying suspects in tens of thousands of criminal cases around the world has won the 2018 Prime Minister’s $500,000 Science Prize. More>>

ALSO:

In The High Court: IRD Wins Tax Avoidance Case

Inland Revenue has won a High Court case against Eric Watson’s Cullen Group over a nearly $52 million tax debt. More>>

ALSO:

Insurers Withdraw From Market: Plea For EQC Rethink

A consumer watchdog wants the government to rethink the Earthquake Commission (EQC) as more people are pushed out of getting property and contents insurance. More>>

ALSO:

Women's Day: New Zealand Rated Third Best In OECD For Working Women

New Zealand has been rated among the top countries in the world for working women. The Women in Work Index rated New Zealand third in the OECD and it was the only country outside Europe to make the top 10. More>>

ALSO: