Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Kiwis’ Online Shopping Spree

Kiwis’ Online Shopping Spree

1.9 million New Zealanders shopping online spent $3.8 billion

$1.3 billion spent on sites based overseas

Auckland, New Zealand (1 July 2014) – There are now 1.9 million New Zealanders shopping online, 56 percent of the total online population. Nielsen’s latest online retail report has found the number of people shopping online increased by over 100,000, growth of six percent in the last year.

Nielsen, the leading global provider of information and insights, said New Zealanders spent $3.8 billion shopping online and expect this to reach $4.15 billion by the end of 2014.

Tony Boyte, Research Director, Nielsen added, “Kiwis have well and truly embraced internet shopping. The number of items each person is buying is increasing at a rapid rate. Nearly half a million Kiwis each made 11 or more purchases on the internet last year, an increase of 58 percent in the last two years”

$1.3 billion is spent by New Zealanders on websites based overseas, with USA, Australia and the UK being the most popular. 34 percent of the total amount Kiwis spent shopping online is spent overseas, an increase from 26 percent the previous year and double that of 2010.

The most popular products and services are airline tickets with 44 percent of online shoppers purchasing from this category, followed by clothing/shoes/accessories (40%), books/magazines (35%), entertainment tickets (26%) and travel related services such as accommodation and car hire (25%).

Boyte summarises, “Consumers shop online for convenience, which includes being able to compare products and prices. It’s a trend that will continue to grow and with this, spend will increase substantially. A considerable proportion of spend will continue to go off-shore but the opportunity remains for New Zealand retailers to take advantage of growth in the online retail space”.

Full release with charts: Nielsen__Kiwis_Online_Shopping_Spree__1_July_2014.pdf

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Scoop Business: Govt Resisting Pressure To Pump More Cash Into Solid Energy

Prime Minister John Key says it is “not the government’s preferred option” to make a fresh capital injection into the troubled state-owned coal miner, Solid Energy, but dodged journalists’ questions at his weekly press conference on whether that might prove necessary... More>>

ALSO:

Lagest Ever Privacy Breach Award: NZCU Baywide Accepts “Severe” Censure In Cake Case

NZCU Baywide says that once it was found to have committed a breach of a former staff member’s privacy, it had attempted to resolve the matter... the censure and remedies for its actions taken almost three years ago are “severe” but accepted, and will hopefully draw a line under the matter. More>>

ALSO:

Scoop Business: PayPal Stops Processing Mega Payments; NZX Listing Still On

PayPal has ceased processing payments for Mega, the file storage and encryption firm looking to join the New Zealand stock market via a reverse listing of TRS Investments, amid claims it is not a legitimate cloud storage service. More>>

ALSO:

Housing Policy: Auckland Densification As Popular As Ebola, English Says

Finance Minister Bill English said calls by the Reserve Bank Governor for more densification in Auckland’s housing were “about as popular in parts of Auckland as Ebola” would be. More>>

ALSO:

Crown Accounts: NZ Government Deficit Smaller Than Expected In First Half

The New Zealand government's operating deficit was smaller than expected in the first six months of the financial year, as the consumption and corporate tax take rose ahead of forecast in December, having lagged estimates in previous months. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news