Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Goodbye Pork Pie, Hello New Original

Media Alert

New Zealand, 1 July 2014

Goodbye Pork Pie, Hello New Original

One of New Zealand’s favourite movies, Goodbye Pork Pie, has made a comeback today with MINI New Zealand releasing its remake of the film’s iconic Lake Hawea chase scene.

The scene, which features a number of ‘new originals’ including a new Director, new cast and the all new MINI Hatch in place of the original 1978 model, has been created to celebrate the launch of the new model released to the New Zealand market in April.

MINI Marketing Manager Simonne Mearns says the remade scene is the perfect ‘launch vehicle’ for the new MINI Hatch.

“The latest MINI is full of a number of new features – enough to warrant us making a big scene about it. Which is exactly what we did.”

“Goodbye Pork Pie was the perfect fit for MINI. There is definitely a little ‘Blondini’ inherent in the brand; we like to test the boundaries and push the limits, and a cheeky attitude is part of MINI’s ethos.”

“In addition, like the Blondini Gang, we are always up for the challenge - which in this case was remaking one of the tougher, but more iconic scenes from what is one of New Zealand’s most-loved movies. We are stoked with the result and hope Kiwis will enjoy it,” she says.

This is a feeling that shared by remake director Matt Murphy who thinks “that most New Zealanders will be intrigued by the remade scene. The image of the new volcanic orange MINI being chased by a replica police car somehow translates to the original movie really easily. At the same time, it is also new.”

In responding to what he believes his father might think of the remade scene, Murphy says, “My father knows of the project. You’ll have to ask him what he thinks, but I’d say he’s chuffed that the Pork Pie story still generates a significant following.”

The remade scene will be available for the public to view online from Tuesday 1 July at goodbyeporkpie2014.co.nz.

- Ends -

Notes to editors

Background

In production since April, the scene was designed as a tribute to Goodbye Pork Pie and a way in which to bring MINI, the little street demon raring to have some fun, to life and in way that would resonate with Kiwis.

After having secured a modern-day director (Matt Murphy) and the new MINI Hatch to star in the remake, all that was left for MINI to do was find one daring & brave kiwi to join in on the ride.

Through a series of challenges via a dedicated website and in-mall activations, MINI went about a dedicated recruitment process – daring Kiwis to be a little adventurous and apply their sense of humour by completing a number of Blondini challenges.

There was a huge response to this component, with more than 2,000 people getting in on the act in the hope of winning the chance to sit in the passenger seat of the MINI during the mid-May shoot.

In the end, it was 23 year old freelance film maker Vincent Blake Chilton whose audition tape captured the eye of director Matt Murphy – securing him the coveted spot.

Joining Senior BMW Driving Instructor Mike Eady (who played ‘Gerry’) in the MINI Hatch, Vincent spent a day on set enjoying the thrill as the new MINI’s go-kart handling was put to the test, outdriving & outclassing the pursuing ‘cop’ - Australia's premier Stunt Coordinator Harry Dakanalis – around Lake Hawea.

About the new MINI Hatch

The all new MINI Hatch went on sale in New Zealand in April 2014 and features a new generation of more powerful and fuel efficient engines, a stylish new interior cockpit design that raises the bar to unprecedented standards, the introduction of latest technologies including variable driving modes and options such as head-up display and LED headlights. Priced from $36,200 (six-speed manual driveaway), it is available for purchase from MINI dealerships throughout the country.


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Scoop Business: Alex Swney Pleads Guilty To $2.5M Fraud Charge

Alex Swney, former chief executive of the Auckland city centre business association Heart of the City, has pleaded guilty to dishonestly using documents to obtain $2.5 million. More>>

ALSO:

Petrol Burns Prices: Second Consecutive Quarterly Fall For CPI

The consumers price index (CPI) fell 0.3 percent in the March 2015 quarter, following a 0.2 percent fall in the December 2014 quarter, Statistics New Zealand said today. The last time the CPI showed two consecutive quarterly falls was in the December 1998 and March 1999 quarters. More>>

ALSO:

Scoop Business: NZ Broadcasters Launch Battle Against Global Mode ISPs

New Zealand broadcasters have confirmed they’ve launched legal proceedings against internet service providers who give customers’ access to “global mode”, which allows customers access to offshore online content, claiming it breaches the local content providers’ copyright. More>>

ALSO:

Sanford: Closure Of Christchurch Mussel Processing Plant Confirmed

The decision comes after a period of consultation with the 232 staff employed at the Riccarton site, who were told on 9 April that Sanford was considering the future of mussel processing in Christchurch. Recent weather patterns had impacted on natural spat (offspring) supply... More>>

ALSO:

Price Of Cheese: Dairy Product Prices Fall To The Lowest This Year

Dairy product prices fell in the latest GlobalDairyTrade auction, hitting the lowest level in the 2015 auctions so far, as prices for milk powder and butter slid amid concern about the outlook for commodities. More>>

ALSO:

Houston, We Have An Air Route: Air New Zealand To Fly Direct To The Heart Of Texas

Air New Zealand will fly its completely refitted Boeing 777-200 aircraft between Auckland and Houston up to five times a week opening up the state of Texas as well as popular nearby tourist states such as Louisiana and Florida. More>>

ALSO:

Scoop Business: Reserve Bank’s Spencer Calls On Govt To Rethink Housing Tax

The Reserve Bank has urged the government to take another look at a capital gains tax on investment in housing, allow increased high-density development and cut red tape for planning consents to address an over-heated Auckland property market. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news