Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Kiwis earn cash for hosting ads with new Android app

Media Release: EMBARGOED till Wednesday, July 9, 2014

Kiwis earn cash for hosting ads with new Android app

You can now make money simply by using your mobile phone or tablet. Thanks to a Wellington-based technology start-up you can get paid for hosting advertising on your device’s lock screen with the Postr app.

The app is a New Zealand first after more than eight months of development. After downloading the app, personalised advertising appears on a user’s lock screen. You either swipe left to engage with the advert or swipe right to enter the phone. Up to $30 a month can be cashed in straight to the user’s bank account or donated to charity.

Postr CEO and co-founder Milan Reinartz says the app is about connecting brands and customers in a meaningful way.

“We don’t want people to feel like they’re getting spammed. We really want people to enjoy the content and look forward to it. All ads on Postr are beautifully crafted and personalised to the user’s interests. You get rewarded financially for hosting the ads, and it’s entirely up to you whether you engage or not. You still get paid.”

Bringing the app to market has been a labour of love for members of the Postr team, completed in their spare time. Reinartz has a background in advertising and design. His wife Aleshia plays a key operations role, while co-founder Payton Meyer brings his user experience and app design skills to the table. Senior software engineer Mark Penman built the app.

“We wouldn’t have been able to afford the cost of building the app from scratch, so for Mark to see its potential and come on board as a co-founder was paramount to getting it off the ground,” Reinartz says.

A handful of similar apps have been launched overseas, but the Postr team has been able to learn from their mistakes to make the Postr app more sustainable for both advertisers and users.

The app is available for Android phones and tablets on Google Play and is being promoted on Facebook – a forum for more than one million Kiwi Android users. Brands that are advertising on Postr include KFC, Paramount Pictures, Wellington Tourism and Jim Beam.

For more information on Postr go to: www.postr.co.nz

For Postr’s promotional video go to: https://www.youtube.com/watch?v=ptALipntGq4

Download the Postr app at: https://play.google.com/store/apps/details?id=com.mrpmmp.postr


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Health And Safety: Bill Now Sees Rules Relaxed For Small Businesses

Health and safety law reform sparked by the Pike River coalmine disaster has been reported back from the industrial relations select committee with weakened requirements on small businesses to appoint health and safety representatives and committees. More>>

ALSO:

Bearing Fruit: Annual Fruit Exports Hit $2 Billion For First Time

The value of fruit exported rose 20 percent (up $330 million) for the June 2015 year when compared with the year ended June 2014. Both higher prices and a greater quantity of exports (up 9.0 percent) contributed to the overall rise. More>>

ALSO:

Interest Rates: NZ Dollar Jumps After RBNZ Trims OCR

The New Zealand dollar jumped more than half a US cent after Reserve Bank governor Graeme Wheeler cut the official cash rate by a quarter-point and said the currency needs to be lower, while dropping a reference to criteria that justified intervention. More>>

ALSO:

Drones: New 'World-Class' Framework For UAVs

The rules, which come into effect on 1 August, recognise the changing environment and create a world-class framework that accommodates ongoing development while still ensuring the safety of the public, property and other airspace users. More>>

ALSO:

Scoop Business: NZ Net Migration Reaches New Annual Record In June

New Zealand annual net migration rose to a new record in June as arrivals continued to be bolstered by Chinese and Indian students, while fewer locals departed for Australia. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news