Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Kiwis earn cash for hosting ads with new Android app

Media Release: EMBARGOED till Wednesday, July 9, 2014

Kiwis earn cash for hosting ads with new Android app

You can now make money simply by using your mobile phone or tablet. Thanks to a Wellington-based technology start-up you can get paid for hosting advertising on your device’s lock screen with the Postr app.

The app is a New Zealand first after more than eight months of development. After downloading the app, personalised advertising appears on a user’s lock screen. You either swipe left to engage with the advert or swipe right to enter the phone. Up to $30 a month can be cashed in straight to the user’s bank account or donated to charity.

Postr CEO and co-founder Milan Reinartz says the app is about connecting brands and customers in a meaningful way.

“We don’t want people to feel like they’re getting spammed. We really want people to enjoy the content and look forward to it. All ads on Postr are beautifully crafted and personalised to the user’s interests. You get rewarded financially for hosting the ads, and it’s entirely up to you whether you engage or not. You still get paid.”

Bringing the app to market has been a labour of love for members of the Postr team, completed in their spare time. Reinartz has a background in advertising and design. His wife Aleshia plays a key operations role, while co-founder Payton Meyer brings his user experience and app design skills to the table. Senior software engineer Mark Penman built the app.

“We wouldn’t have been able to afford the cost of building the app from scratch, so for Mark to see its potential and come on board as a co-founder was paramount to getting it off the ground,” Reinartz says.

A handful of similar apps have been launched overseas, but the Postr team has been able to learn from their mistakes to make the Postr app more sustainable for both advertisers and users.

The app is available for Android phones and tablets on Google Play and is being promoted on Facebook – a forum for more than one million Kiwi Android users. Brands that are advertising on Postr include KFC, Paramount Pictures, Wellington Tourism and Jim Beam.

For more information on Postr go to:

For Postr’s promotional video go to:

Download the Postr app at:

© Scoop Media

Business Headlines | Sci-Tech Headlines


Oceans: NOAA Declares Third Ever Global Coral Bleaching Event

As record ocean temperatures cause widespread coral bleaching across Hawaii, NOAA scientists confirm the same stressful conditions are expanding to the Caribbean and may last into the new year, prompting the declaration of the third global coral bleaching event ever on record. More>>

Scoop Business: A Decade Of Government Pre-Seed Investment

More publicly-funded science is being commercialised after a decade of government ‘pre-see’d investment, according to an independent review. More>>


Solid Energy: Plan To Shut Unprofitable Huntly East Mine

Solid Energy, the state-owned coal miner in voluntary administration, plans to shut down its unprofitable Huntly East mine and lay off 65 staff after deciding the site stands "no chance whatsoever" of finding a buyer. More>>


E Tū: Merger Creates NZ's Biggest Private Sector Union

E tū has been created by the merger of the Engineering, Printing and Manufacturing Union and Service and Food Workers’ Union. It represents more than 50,000 working New Zealanders in industries as diverse as aviation, construction, journalism, food manufacturing, mining and cleaning. More>>


Internet: NZ Govt Lifts Target Speeds For Rural Broadband

The government has lifted its expectations on faster broadband speeds for rural New Zealand as it targets increased spending on research and development in the country's information and communications technology sector, which it sees as a key driver for export growth. More>>


Banks: Westpac Keeps Core Government Transactions Contract

The local arm of Westpac Banking Corp has kept its contract with the New Zealand government to provide core transactions, but will have to share peripheral services with its rivals. More>>


Science Investment Plan: Universities Welcome Statement

Universities New Zealand has welcomed the National Statement of Science Investment released by the Government today... this is a critical document as it sets out the Government’s ten-year strategic direction that will guide future investment in New Zealand’s science system. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news