Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


A Dashing Ticketing Revolution for Provincial Rugby

A Dashing Ticketing Revolution for Provincial Rugby

14 July 2014

More provincial rugby fans will soon be dashing out the door to watch games live, thanks to a new customer friendly and cost effective ticketing system.

Dash Tickets has entered the world of provincial rugby with a revolutionary ticketing system designed to reduce costs for customers and Provincial Rugby Unions.

The international ticketing company, which is based in Wellington with a strong presence throughout New Zealand, has moved into the ITM Cup space alongside its sister company, TicketDirect.

“We’re providing a quick, painless, inexpensive and effective purchasing experience,” says Matthew Davey, CEO of Fortress Information Systems Ltd, parent company of Dash Tickets and TicketDirect.

The new approach to ticketing is a competitive price model based on groundbreaking technology which gives Provincial Rugby Unions the power to control their own ticket sales, with the support of the Dash system.

It involves a fully integrated ticketing website with a strong customer focus, including Facebook integration and a ticket scanning smart phone app.

This enables Event Professionals to self-manage their own events quickly and easily, resulting in significantly reduced service fees for the purchaser – the equivalent of about a quarter of the fees that other ticketing agencies charge.

“The new system means more people can meet the cost of attending games. Dash Tickets was founded as a means of lowering service fees and rewarding customers when they buy online and do the work themselves,” says Matthew.

However, Dash Tickets believes it is important to cater for everyone’s purchasing needs, with people still able to buy tickets online, over the telephone, or at i-sites and ticketing offices.

Currently, Dash Tickets, together with TicketDirect, is involved with ten Provincial Rugby Unions along with most of professional netball and cricket.

“We have long-standing associations with three of the Super Rugby franchises – the Crusaders, Highlanders and Chiefs. The Provincial Rugby Unions will be able to leverage the wider marketing and customer associations we have with them,” says Matthew.

Dash Tickets has recently confirmed partnerships with North Harbour and Tasman Rugby.

“Their involvement reflects our credibility in the area,” says Matthew.

North Harbour Rugby Union CEO, Brett Hollister, is excited about the opportunities Dash Tickets affords his union.

“We like the fact that we get all the benefits of a top class ticketing platform but can deliver it under the Harbour Rugby banner and integrate with our social media network. We are sure this will help enhance our customer experience,” he says.

The increased flexibility across sales channels enabled by Dash Tickets’ new system is helping the company foster a greater degree of connection across all Provincial Rugby Unions.

“Ultimately it allows people to have a greater connection to grassroots rugby. It’s also an exciting platform for all divisions of national rugby,” says Matthew.

Dash Tickets’ experience in other large scale sporting events spans handling the majority of the HRV cricket competition through to a host of high profile horse-racing events.

Dash Tickets is a wholly New Zealand owned company, with investment and funding being retained nationally.

Ends


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Keep Digging: Seabed Ironsands Miner TransTasman Tries Again

The first company to attempt to gain a resource consent to mine ironsands from the ocean floor in New Zealand's Exclusive Economic Zone has lodged a new application containing fresh scientific and other evidence it hopes will persuade regulators after their initial application was turned down in 2014. More>>

Wool Pulled: Duvets Sold As ‘Premium Alpaca’ Mostly Sheep’s Wool

Rotorua business Budge Collection Limited (Budge) and sole director, Sun Dong Kim, were convicted and fined a total of $71,250 in Auckland District Court after each pleading guilty to four charges of misrepresenting how much alpaca fibre was in their duvets. More>>

Reserve Bank: Labour Calls For Monetary Policy To Expand Goals

Labour's comments follow a speech today by RBNZ governor Graeme Wheeler in which Wheeler sought to answer critics who variously say he should stop lowering interest rates, lower them faster, or that inflation-targeting should no longer be the primary goal of the central bank's activities. More>>

ALSO:

BSA Extension And Sunday Morning Ads: Digital Convergence Bill Captures Online Content

Broadcasting Minister Amy Adams has today announced the Government’s plans to update the Broadcasting Act to better reflect today’s converged market... The Government considered four areas as part of its review into content regulation: classification requirements, advertising restrictions, election programming and contestable funding. More>>

ALSO:

March 2017: Commerce Commission Delays Decision On Fairfax-NZME

The Commerce Commission has delayed its decision on the proposed merger between NZME and Fairfax Media's New Zealand assets, saying the deal is complex and it needs more time to assess the impact on both news content and the advertising market. More>>

ALSO:

Plan Plan: Permanent Independent Hearings Panel Proposed For Planning

The Productivity Commission recommends creating a permanent independent hearings panel like the one that cut through local politics to settle Auckland’s Unitary Plan, for the whole country. More>>

ALSO:

Statistics: NZ Jobless Rate Falls To 5.1% Under New Methodology

New Zealand's unemployment rate fell more than expected in the second quarter as Statistics New Zealand adopted a new way of measuring the labour market to bring the country in line with international practices, and while a growing economy continued to support jobs growth. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news