Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Drinks Writer launches kiwi CRAFT on Kicks

Drinks Writer Jules van Cruysen launches kiwi CRAFT on Kickstarter

25 July 2014

Drinks writer and editor of the upcoming magazine Eat NZ Jules van Cruysen released into the wild his first Kickstarter campaign on the morning of Thursday the 24th of July for kiwi CRAFT, a guide book to New Zealand beer, breweries, brewers and beer tourism.
To find kiwi CRAFT just go to Kickstarter.com and search kiwi CRAFT!

"I believe that the New Zealand brewing industry needs a book like kiwi CRAFT. It will be a well deserved snapshot of the ever changing, dynamic craft beer industry." Says Jules van Cruysen

There are over 100 commercially operating breweries and brewing companies and kiwi CRAFT will feature the beers of all of these (as of August 2014) and will contain general beer information and regional guides to encourage beer tourism.

"I believe that kiwi CRAFT will be beneficial to brewers of all sizes as it will encourage avid craft beer consumers to discover new breweries and benchmark them against their favourites. It will also help emerging drinkers to discover craft beer for the first time by helping them to discover the beers that are right for them, breaking down some of the knowledge barriers that currently discourage emerging consumers to try new product."

kiwi CRAFT will also come with an android or ios app that will have abbreviated brewery information, tasting notes and guides to beer tourism in Auckland, Wellington, Christchurch and Nelson as well as guides to the rest of the North and South Islands.

Jules needs to raise $15,000 to produce 750 copies of kiwi CRAFT to successfully fund the project, if he does not reach this goal within 30 days he will receive nothing. In the first 24 hours it has managed to raise $757 or 5% of his $15,000 goal..

"I'm delighted by the support the craft beer community has given me thus far."

kiwi CRAFT can be found on Kickstarter at https://www.kickstarter.com/projects/1596978719/kiwi-craft

About Jules:

Jules van Cruysen is a professional drinks and food writer with over 12 years experience at a professional level in the restaurant and wine industries. Over this time he worked as a sommelier at some of New Zealand's highest regarded restaurants including Citron, Riverstone Kitchen and Terroir at Craggy Range.

He has written professionally for the past 6 years including writing a regular column in Homestyle Magazine until May 2014 and contributing feature articles and columns for PalatePress.com, M2 and NZ Today among others. He is currently the editor of Eat NZ magazine which will launch in September 2014 and maintains a food blog XYEats.com and a drinks blog XYDrinks.com.

He is a regular presenter on beer, wine and food and acts in a beverage consultancy role to several restaurants. He also advises on social media use for restaurants, bars, wineries and breweries.

He is based in Wellington but grew up in Hawkes Bay.


The kickstarter campaign ends on the 23rd of August 2014.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Tax: GST Threshold For Online Purchases Won't Lower Before 2018

The government wants to lower the threshold on online purchases which qualify for GST from mid-2018, but says more work is needed and there will be no change without public consultation. More>>

ALSO:

North Canterbury: Government Extends Drought Classification

The government has extended a drought classification for the eastern South Island until the end of the year, meaning the area will have officially been in drought for almost two years, the longest period for such a category. More>>

ALSO:

Negotiations Fail: Christchurch Convention Centre Build To Proceed Without PCNZ

After protracted negotiations, the government has ditched the construction consortium it picked to build Christchurch's replacement convention centre, which it now anticipates delivering at least two years behind the original schedule. More>>

ALSO:

Ruataniwha: Greenpeace Launches Legal Challenge Against $1b Dam Plan

Greenpeace NZ is launching a legal challenge against a controversial plan to build a dam that’s set to cost close to $1 billion and will pollute a region’s rivers. More>>

ALSO:

Inequality: Top 10% Of Housholds Have Half Of Total Net Worth

The average New Zealand household was worth $289,000 in the year to June 2015, Statistics New Zealand said today. However wealth was not evenly distributed, with the top 10 percent accounting for around half of total wealth. In contrast, the bottom 40 percent held 3 percent of total wealth. More>>

ALSO:

What Winter? Temperature Records Set For June 20-22

The days around the winter soltice produced a number of notably warm tempertaures. More>>

Conservation Deal: New Kākāpō Recovery Partnership Welcomed

Conservation Minister Maggie Barry says the new kakapo recovery partnership between DOC and Meridian Energy is great news for efforts to save one of New Zealand’s most beloved birds. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news