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Samoa opens a new Trade Exhibition centre in Auckland

30 July 2014

Media release

Samoa opens a new Trade Exhibition centre in Auckland - 6 August 2014

Samoa is taking a bigger stride into the New Zealand market with the opening of the new ‘SAME – Buy Samoa Made’ Trade Exhibition centre being opened in Auckland next week.

The Samoa Deputy Prime Minister and Trade Minister Fonotoe Pierre Lauofo will officially launch the new initiative on Wednesday 6 August 2014 at 4pm, at the iconic Samoa House in Karangahape Road, Auckland.

More than 50 of Samoa’s product samples and services will be on show as part of an initiative to increase exports to New Zealand. The Trade Exhibition Centre will have brochures, a revolving promotional DVD of all the businesses on display and samples in glass display cabinets. It will be located inside the Consular Office of Samoa House.

Included are the latest products and services developed in Samoa; wine and liqueurs, palusami, chocolate, chilli sauce, taro, nonu juice, cocoa, bottled water, snacks and chips, beer and coconut cream, to fashion, freight and shipping, IT, manufacturing and communications.

A highly successful promotion and marketing campaign ‘Buy Samoa Made’ in November last year led by S.A.M.E President Tagaloa Eddie Wilson and the Deputy Prime Minister and Minister of Trade Fonotoe Pierre Lauofo, resulted in higher export earnings for products and services and “compelling feedback” in support of a permanent presence in New Zealand.

Deputy Prime Minister Fonotoe Lauofo said in the Samoa Observer recently, the Exhibition Centre was one of the key outcomes from the Buy Samoa Made Trade Show. The centre will bring together consumers, retailers, importers, distributors and increases opportunities for export earnings.

Prime Minister Tuilaepa Sa’ilele Malielegaoi, was also quoted as saying the venture also met the top three outcomes and strategies for the Strategy for Development of Samoa (S.D.S) 2012 – 2016 pushing towards economic stability, revitalizing agriculture and exports.

(Ends)

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