Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Fairy-tale comes to life: Cinderella shoes hit Auckland

Media Release

A fairy-tale comes to life with Cinderella shoes hitting Auckland.

On the morning of Friday 15th August, Number One Shoes will be leaving a trail of 50 single shoes around Albany, ready to be discovered by real-life Cinderellas. Anyone who discovers one of 50 shoeboxes placed around the area can then try on the single shoe inside to see if it fits. Those who find a shoe that fits can complete their fairy-tale by taking it to the new-look Albany store to collect the other half of their pair, for free.

“The Number One Shoes ‘Search for Cinderella’ is a way of treating our female shoppers to something a little bit special. We’re giving away some of our most popular heeled courts, boots and sandals so there will be a style and size for every type of urban Cinderella to find”, says Stacey Earle, Number One Shoes Albany Store Manager.

And the fantasy continues in store with hundreds of shoppers collecting their share of $30,000 worth of Number One Shoes ‘shoe money’ since its launch three weeks ago. Shoe money is an in-store shoe currency created exclusively for the Albany store. Every time a shopper spends $10 they will get $1 of Number One Shoes ‘shoe money’ in return. All shoe money will expire at the end of September.

For full updates on the search follow facebook.com/number1shoes

Number One Shoes ‘Searching for Cinderella’
Wider Albany region
Friday 15th August, first free shoes dropped at 8am
@numberoneshoes #searchingforcinderella

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Onetai Station: Overseas Investment Office Puts Ceol & Muir On Notice

The Overseas Investment Office (OIO) has issued a formal warning to Ceol & Muir and its owners, Argentinian brothers Rafael and Federico Grozovsky, for failing to provide complete and accurate information when they applied to buy Onetai Station in 2013. More>>

ALSO:

Tomorrow, The UN: Feds President Takes Reins At World Farming Body

Federated Farmers president Dr William Rolleston has been appointed acting president of the World Farmers’ Organisation (WFO) at a meeting in Geneva overnight. More>>

ALSO:

I Sing The Highway Electric: Charge Net NZ To Connect New Zealand

BMW is turning Middle Earth electric after today announcing a substantial contribution to the charging network Charge Net NZ. This landmark partnership will enable Kiwis to drive their electric vehicles (EVs) right across New Zealand through the installation of a fast charging highway stretching from Kaitaia to Invercargill. More>>

ALSO:

Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>

Earlier:

Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>

ALSO:

Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news