Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Burger King leads way with energy labels on menuboards

Media release

Burger King leads way with energy labels on menuboards

13 August 2014

• First major burger restaurant chain in New Zealand to display energy content on menuboards
• Nationwide roll-out completed across all 83 restaurants

Burger King has completed the roll-out of prominent energy labels on menuboards across all 83 of its restaurants up and down the country.

The initiative, the first of its kind for a major burger restaurant chain in New Zealand, has been implemented as a direct response to customer feedback for more informative menu labelling.

John Hunter, CEO of Burger King New Zealand says, “Burger King’s menuboard labelling is the first cab off the rank in a number of exciting new initiatives that are designed to support those customers wanting to make healthier choices, including wholemeal wraps, free salad and bottled water combo swaps, and continued improvements in nutrition.

“Our customers told us that they wanted more information, so we looked at ways we could improve our service. The result was a nationwide initiative to include energy labelling on all our menuboards.

“We have been providing nutritional information for a number of years on our website and in-store. But we believe that by displaying the total kilojoules per product at the point of sale, it will help equip our customers with the tools to make informed meal choices for themselves and their families.”

About Burger King New Zealand:
Since opening its first restaurant in New Zealand in 1993, Burger King has been delivering better burgers for burger lovers throughout the country. Using only the best ingredients from locally sourced New Zealand producers, meals are made to order for each customer.

From 100% NZ Angus Beef and succulent Kiwi-raised chicken; buns freshly baked in the North & South Island; to the juiciest tomatoes from Auckland and Nelson and creamiest cheese from Taranaki; topped off with Hastings’ finest tomato sauce and lettuce from just about everywhere in the country, Burger King delivers a taste of New Zealand like no other.

With 83 restaurants nationwide and over 2,600 valued employees, Burger King‘s ongoing commitment to training and career development opportunities make it a New Zealand employer of choice from crew roles to head office.

Burger King has a strong community relations programme and works to supports many youth development initiatives, including the BK Player of the Day awards within grassroots sports such as Touch NZ. A number of restaurants also have 3x3 basketball courts for use within the local community. In addition, the organisation is proud of its close partnerships with Canteen, Pro Dirt Motor Racing and Basketball New Zealand.


© Scoop Media

Business Headlines | Sci-Tech Headlines


Shocking Dairy Footage: MPI Failing Our Animals And Damaging Our Reputation

Greens “Nathan Guy needs to urgently look into how his ministry is enforcing animal welfare standards, how these appalling incidents happened under its watch and what it’s going to do prevent similar incidents happening again in the future." More>>


Land & Water Forum: Fourth Report On Water Management

The Land and Water Forum (LWF) today published its fourth report, outlining 60 new consensus recommendations for how New Zealand should improve its management of fresh water and calling on the Government to urgently adopt all of its recommendations from earlier reports. More>>



Welcome Home: Record High Migration Stokes 41-Year High Population Growth

New Zealand annual net migration hit a new high in October as more people arrived from than departed for Australia for the first time in more than 20 years. More>>


Citizens' Advice Bureau: Report Shows Desperate Housing Situation Throughout NZ

CAB's in-depth analysis of over 2000 client enquiries about emergency accommodation shows vulnerable families, pregnant women and children living in cars and garages, even after seeking assistance from the Ministry of Social Development and Housing New Zealand. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news