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Workhere – Creating a world-leading employment brand for NZ

Workhere – Creating a world-leading employment brand for New Zealand to tackle the skills shortages.

Last year, in response to New Zealand's growing skills shortage, Workhere New Zealand was launched to connect top talent around the world with jobs in demand. We live in a country that is known throughout the world for its outstanding lifestyle and natural beauty. The local talent pool is running dry and is beginning to hinder the economy; Workhere New Zealand was born to help combat this growing concern.

In just over a year, Workhere has brought thousands of New Zealand job opportunities to people all around the world. With a huge database of off-shore candidates that’s growing every day, and by partnering with Immigration New Zealand and Kea (New Zealand's Global Network), Workhere New Zealand has access to some of the biggest networks of highly skilled migrants and expats available.

Whether it’s a Kiwi returning home or a highly skilled migrant; Workhere is the place for them to be inspired and learn about New Zealand-based companies, where growth and development is happening, what skills are needed, who’s recruiting, what roles are available and how to apply. All of the companies featured on Workhere are open to employing people from overseas.

Take a look at a list of New Zealand’s top performing companies today and chances are they are using the Workhere platform to showcase their brand and expand their business. In fact, many industry leaders already have Workhere Premium Profiles, including the likes of Xero, Gameloft, Vodafone, Beca and Fisher & Paykel Healthcare, to name only a few.

Workhere has recently waived the set up cost of their Company Premium Profile service (valued at $7,500), which are effectively a microsite for each employer showcasing their brand to a global audience. Terese Boyes, Digital Marketing Manager says there’s been an enthusiastic response to the “Premium Profile” offering with many more companies in the pipeline, including Sparks. She says companies are attracted by the professional audio-visual presentation, effectively creating their employment branding, and the affordability of a subscription at just $750 per month for unlimited job listings.

Workhere uses the latest digital interviewing technology available to offer their clients the option of video interviewing to qualify candidates before companies draw up their short list of candidates. Jonny Wyles, Managing Director says the video interviewing means that employers can get a fairly accurate view of the candidate before investing in their own video interviews or arranging for a face-to-face interview. Terese added “Workhere’s digital network and clever use of social media tools such as Facebook and LinkedIn is extending our reach to a wide global audience that are genuinely interested in living and working in New Zealand. The Workhere Facebook page has already attracted over 21,000 likes and is a key driver in generating traffic to our Company Premium Profiles.”

At this year’s New Zealand Hi-Tech Awards, all `Company of the Year’ finalists had their jobs listed on Workhere, and the overall winner that scooped the award for `Hi-Tech Exporter of the Year' was Orion Health, a Premium Workhere client. This is no coincidence – there’s just not enough local talent to go around, so all of the big players are looking off-shore so that they can continue to expand.

Last year, Workhere partnered with SCIRT (Stronger Christchurch Infrastructure Rebuild Team) and a long list of Construction Companies to run an event focused on attracting people with the skills needed to support the Christchurch rebuild. And earlier this year, Workhere teamed up with the New Zealand Technology Industry Association and some of the biggest names in ICT to run TechConnect, an online event to tackle the country’s tech talent shortage. The event resulted in over 2,500 job applications and Immigration NZ answered over 1,200 questions from candidates around the world, all considering a future here.

The Workhere website is getting almost 30,000 visits per month and they’re high quality visits. Terese says visitors are averaging 7 page views per visit and spending more than 5 minutes on the site. “The 20,000 registered candidates come from all around the world with the top countries being the UK, USA, Canada, Australia, South Africa, Ireland, Singapore, India, Australia and New Zealand”, she said.

Workhere is 100% New Zealand owned.


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