Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Around 20 million photos are lost in New Zealand every year

21 August 2014

For Immediate Release

Around 20 million photos are lost in New Zealand every year

The unexpected, devastating consequences of mobile phone loss and theft

AUCKLAND; NZ – A survey conducted in 2012 found that 41 percent of Kiwi adults have lost a mobile device or had it stolen.* On losing a cellular device, people claim their biggest concerns were whether a stranger would access their contacts, rack up a large bill, or take and use one’s personal details.

There is one potentially heartbreaking consequence that New Zealanders are overlooking: the disappearance of irreplaceable photos.

While New Zealanders love taking photos on their smartphones, they very rarely think to store them securely or print them out.

FUJIFILM, New Zealand’s leading imaging company, is on a mission to raise awareness of the issue in this country.

Peter Bonisch, Sales and Marketing Manager of FUJIFILM, says that New Zealanders take around 1.2 billion snaps on their smartphones every year.

“On average, we each store around 1,200 photos on our phone,” says Bonisch.

“International trends indicate that smartphones will soon become our primary image storing device, ahead of computers, tablets and digital cameras, yet fewer than 10 percent of those photos are ever printed.”

“We scroll through and reminisce, and share a few photos on social media, but most of them stay on our phone,” says Bonisch.

“So if that disappears, so do our photos.

People are losing precious reminders of significant events, their friends and their family history.”

FUJIFILM estimates that in New Zealand each year, approximately 20 million photos are lost forever.

Bonisch also points out that Snapchat is now the world’s largest photo sharing app – however it does not store images.

"Entire generations of memories are being lost.”

FUJIFILM offers five simple precautions to consumers to keep their mobile phones safe, and protect and preserve their photos.

-- Regularly upload your photos to the Cloud.

-- Save photos from your phone to your computer so there exists a second copy.

-- Print your photos quickly and easily at a FUJIFILM photo kiosk.

Simply download the innovative (and free for iPhones and Androids) FUJIFILM TransPix mobile app, connect wirelessly, select your photos and print.

As well as classic photos, favourite images can be used to create anything from wall art to a unique storybook.

-- Print out your smartphone photos at home, with the new FUJIFILM Instax SHARE.

Wireless printing turns your snaps into retro analogue--style Instax photos.

-- Keep your phone safe at all times FUJIFILM photo kiosks are available at more than 150 stores around New Zealand, including Harvey Norman, Warehouse Stationery, Fujifilm Image Service, and selected Smiths City, Noel Leeming, pharmacy and photographic stores.

The FUJIFILM Instax SHARE is available from JBHiFi, Noel Leeming, Harvey Norman, FUJIFILM Image Service and photo specialty stores, RRP $249.99.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Pest Control: Mouse Blitz Team Leaves For Antipodes

The Million Dollar Mouse project to rid Antipodes Island of mice is underway with the departure of a rodent eradication team to the remote nature reserve and World Heritage Area. More>>

Gongs Got: Canon Media Awards & NZ Radio Awards Happen

Radio NZ: RNZ website The Wireless, which is co-funded by NZ On Air, was named best website, while Toby Manhire and Toby Morris won the best opinion general writing section for their weekly column on rnz.co.nz and Tess McClure won the best junior feature writer section. More>>

ALSO:

Pre-Budget: Debt Focus Risks Losing Opportunity To Stoke Economy

The Treasury is likely to upgrade its forecasts for economic growth in Budget 2016 next week but Finance Minister Bill English has already signalled that more of his focus is on debt repayment than on fiscal stimulus or tax cuts... More>>

ALSO:

Fulton Hogan's Heroes: Managing Director Nick Miller Resigns

Fulton Hogan managing director Nick Miller will leave the privately owned construction company after seven years in charge. The Dunedin-based company has kicked off a search for a replacement, and Miller will stay on at the helm until March next year, or until a successor has been appointed and a transition period completed. More>>

ALSO:

Gordon Campbell: On Electricity, Executions, And Bob Dylan

The Electricity Authority has unveiled the final version of its pricing plan for electricity transmission. This will change the way transmission prices (which comprise about 10% of the average power bill) are computed, and will add hundreds of dollars a year to power bills for many ordinary consumers. More>>

ALSO:

Half Empty: Fonterra NZ, Australia Milk Collection Drops In Season

Fonterra Cooperative Group says milk collection is down in New Zealand and Australia, its two largest markets, in the first 11 months of the season during a period of weak dairy prices. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news