Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Around 20 million photos are lost in New Zealand every year

21 August 2014

For Immediate Release

Around 20 million photos are lost in New Zealand every year

The unexpected, devastating consequences of mobile phone loss and theft

AUCKLAND; NZ – A survey conducted in 2012 found that 41 percent of Kiwi adults have lost a mobile device or had it stolen.* On losing a cellular device, people claim their biggest concerns were whether a stranger would access their contacts, rack up a large bill, or take and use one’s personal details.

There is one potentially heartbreaking consequence that New Zealanders are overlooking: the disappearance of irreplaceable photos.

While New Zealanders love taking photos on their smartphones, they very rarely think to store them securely or print them out.

FUJIFILM, New Zealand’s leading imaging company, is on a mission to raise awareness of the issue in this country.

Peter Bonisch, Sales and Marketing Manager of FUJIFILM, says that New Zealanders take around 1.2 billion snaps on their smartphones every year.

“On average, we each store around 1,200 photos on our phone,” says Bonisch.

“International trends indicate that smartphones will soon become our primary image storing device, ahead of computers, tablets and digital cameras, yet fewer than 10 percent of those photos are ever printed.”

“We scroll through and reminisce, and share a few photos on social media, but most of them stay on our phone,” says Bonisch.

“So if that disappears, so do our photos.

People are losing precious reminders of significant events, their friends and their family history.”

FUJIFILM estimates that in New Zealand each year, approximately 20 million photos are lost forever.

Bonisch also points out that Snapchat is now the world’s largest photo sharing app – however it does not store images.

"Entire generations of memories are being lost.”

FUJIFILM offers five simple precautions to consumers to keep their mobile phones safe, and protect and preserve their photos.

-- Regularly upload your photos to the Cloud.

-- Save photos from your phone to your computer so there exists a second copy.

-- Print your photos quickly and easily at a FUJIFILM photo kiosk.

Simply download the innovative (and free for iPhones and Androids) FUJIFILM TransPix mobile app, connect wirelessly, select your photos and print.

As well as classic photos, favourite images can be used to create anything from wall art to a unique storybook.

-- Print out your smartphone photos at home, with the new FUJIFILM Instax SHARE.

Wireless printing turns your snaps into retro analogue--style Instax photos.

-- Keep your phone safe at all times FUJIFILM photo kiosks are available at more than 150 stores around New Zealand, including Harvey Norman, Warehouse Stationery, Fujifilm Image Service, and selected Smiths City, Noel Leeming, pharmacy and photographic stores.

The FUJIFILM Instax SHARE is available from JBHiFi, Noel Leeming, Harvey Norman, FUJIFILM Image Service and photo specialty stores, RRP $249.99.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Economic Update: RBNZ Says Rate Cut Seems Likely

The Reserve Bank will likely cut interest rates further as a persistently strong kiwi dollar makes it difficult for the bank to meet its inflation target, it said. The local currency fell. More>>

ALSO:

House Price Action Plan: RBNZ Signals National Lending Restrictions

The central bank wants to cap bank lending to property investors with a deposit of less than 40 percent at 5 percent and restore the 10 percent limit for owner-occupiers wanting to take out a mortgage with a deposit of less than 20 percent, according to a consultation paper released today. More>>

ALSO:

Sparks Fly: Gordon Campbell On China Steel Dumping Allegations

No doubt, officials on the China desk at MFAT have prided themselves on fashioning a niche position for New Zealand right in between the US and China – and leveraging off both of them! Well, as the Aussies would say, of MFAT: tell ‘em they’re dreaming. More>>

ALSO:

Loan Sharks: Finance Companies Found Guilty Of Breaching Fair Trading Act

Finance companies Budget Loans and Evolution Finance, run by former 1980s corporate high-flyer Allan Hawkins, have been found guilty of 106 charges of breaching the Fair Trading Act for misleading 21 borrowers while enforcing loan contracts. More>>

ALSO:

Post Panama Papers: Govt To Adopt Shewan's Foreign Trust Recommendations

The government will adopt all of the recommendations from former PwC chairman John Shewan to increase disclosure and introduce a register for foreign trusts with new legislation to be introduced next month. More>>

ALSO:

The Price Of Cheese: Cheddar At Eight-Year Low

Food prices decreased 0.5 percent in the year to June 2016, influenced by lower grocery food prices (down 2.3 percent), Statistics New Zealand said today. Compared with June 2015, cheese prices were down 9.5 percent, fresh milk was down 3.9 percent, and yoghurt was down 9.2 percent. More>>

ALSO:

Financial Advisers: New 'Customer-First' Obligations

Goldsmith plans to do away with the current adviser designations which he says have been "unsatisfactory" in that some advisers are obliged to disclose potential conflicts of interest and act in their customers' best interests, but others are not. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news