Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


SUPA-NZ Award Trustpower first Age Friendly Accreditation

MEDIA RELEASE

SUPA-NZ Award Trustpower for Age Friendliness

For immediate release

Friday 22 August, 2014

Trustpower is the first company to complete the SUPA-NZ (Seniors United to Promote an Age-Friendly New Zealand) business accreditation process. A ceremony was held in Tauranga today, with the Hon, Simon Bridges, Minister for Energy and Resources, presenting the award to representatives of the multi-utilities company.

The SUPA-NZ social audit process for Trustpower contributed to changes to the customer bill. It is now more readable, with a focus on relevant information. The company website and various print materials have also been redesigned to provide the information needed by an ageing population.

“We’ve had lots of positive feedback from our customers of all ages regarding the new simplified bill format,” says Graeme Purches, Community Relations Manager at Trustpower.

“Things like it was easier to read, the print was a better colour and bigger, the bill was easier to understand and that customers appreciated the thought and efforts that had gone into to making these changes for our mature customers,” says Graeme.

“We’ve also learnt you can’t assume everyone sees things one way. We sent customers a picture of our new-look bill in our newsletter, with a total of $37.00 to pay on it for demonstration purposes. Several customers then paid us this amount, even though the sample was addressed to ‘A Customer’!”

So some customers got some welcome news with their next bill that they had a credit of $37.00, explains Graeme.

The assessment is undertaken by an audit team of elders and is an iterative process with the company agreeing to the indicators that will be used to measure the company’s progress.

Steve Merchant, Trustpower’s Service Delivery Manager says the process opened up great communication channels between Trustpower and the audit team.

“It has really made us think about how we take what we learnt into our future business planning process. We would thoroughly recommend companies go through the SUPA-NZ accreditation process.”

SUPA-NZ is a not-for-profit social enterprise that aims to make New Zealand age friendly.

SUPA-NZ supports itself through operating a business and does not rely on government grants and charities.

The SUPA-NZ Accreditation Programme is based on similar programmes in cities around the globe, including New York and Manchester, UK.

Carole Gordon, National Convenor of SUPA-NZ, says there is compelling evidence of New Zealand’s population aging.

“Over one million New Zealanders will soon be using a SuperGold Card,” says Carole.

Mr Purches says that for Trustpower, this presented an opportunity to ensure the responsible and special care of our mature customers,

“We value our mature and older customers and wanted to find out how we could improve our customer service to this sector. We recognise that we have a part in keeping mature and older customers independent,“ says Graeme.

“With the number of people aged 65 and over projected to double by 2036, tailoring customer services to attract the increasing ‘silver’ dollar makes good business sense,” Mr Bridges says.

“There are more mature and older New Zealanders living longer and shopping more than ever before”, says Carole

“Mature and older people outspend younger consumers and have more time to shop. We are encouraging other companies to become SUPA-NZ accredited to ensure they don’t miss out on what, based on recent research, is $43 billion of business.”

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Job Cutter Goes: Mark Weldon To Step Down As MediaWorks CEO

“When I joined MediaWorks in August 2014, I had a mandate to lead a significant change programme to bring the business back from receivership into a position where it could once again be a strong competitor in the market, with a sound and sustainable future. It was a big brief, laden with inherent challenges, but I took it in good faith and have dedicated myself fully to the goal since." More>>

ALSO:

Must Sell 20 Petrol Stations: Z Cleared To Buy Caltex Assets

Z Energy is allowed to buy the Caltex and Challenge! petrol station chains but must sell 19 of its retail sites and one truck-stop, the Commerce Commission has ruled in a split decision that acknowledges possible retail price coordination between fuel retailers occurs in some regions. More>>

ALSO:

Huntly: Genesis Extends Life Of Coal-Fuelled Power Station To 2022

Genesis Energy will keep its two coal and gas-fired units at Huntly Power Station operating until 2022, having previously said they'd be closed by 2018, after wringing a high price from other electricity generators who wanted to keep them as back-up. More>>

ALSO:

Dammed If You Do: Ruataniwha Irrigation Scheme Hits Farmer Uptake Targets

Enough Hawke's Bay farmers have signed up for water from the proposed Ruataniwha Water Storage Scheme for it to go ahead as long as a cornerstone institutional capital investor can be found to back it, its regional council promoter announced. More>>

ALSO:

Reserve Bank: OCR Stays At 2.25%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2.25 percent, in a decision traders had said could go either way, while predicting inflation will pick up as the slump in oil prices washes out of the data and capacity pressures start to build in the economy. More>>

ALSO:

Export Values Down: NZ Posts Biggest Annual Trade Deficit In 7 Years

New Zealand has recorded its biggest annual trade deficit since April 2009, reflecting weaker prices of agricultural commodities such as dairy products, beef and lamb, and increased imports of vehicles and machinery. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news