Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Make it easier to sell to the growing Chinese market

Media release

Make it easier to sell NZ services and products to the growing Chinese market – Smartpay

Kiwi businesses who have adopted a new payment system allowing Chinese buyers to pay in their own currency are already seeing a return, says Smartpay ..

And Mark Unwin, General Manager Products and Marketing of New Zealand’s largest eft-pos supplier, is encouraging other merchants to make sure they don’t miss out on sales using China’s leading card scheme, UnionPay.

Last year Chinese UnionPay executives signed an agreement with the New Zealand Tourism Board, which included a commitment to promote New Zealand as a tourist destination to all its card holders.

Mark Unwin says the numbers speak for themselves in terms of the benefits of accepting this card online or in-store, with an estimated 3.1 billion UnionPay cards in circulation.

“We know the Chinese buyer is comfortable buying services and products online from other sites overseas, spending an impressive NZ $15.12 billion last year, and forecasts show this is only going to rise. Stats show that Chinese buyers are particularly comfortable buying health and food supplements and milk powders online, which should be of interest to the New Zealand market.”

He says it’s not only about making it easier for those making purchases from home, but also for the Chinese tourist visiting New Zealand.

“Chinese tourists spend about $700 million a year in New Zealand. Again this is expected to increase with Chinese visitor numbers expected to double to 400,000 over the next four years.”

Mark Unwin, says research shows that buyers like the certainty of buying in their own currency without additional conversion fees.

“Consumers don’t like hidden costs or surprises and they value the opportunity of making their purchases with a familiar payment system. We’ve talked to merchants who are early adopters of this service and they are telling us they are seeing an increased interest from the Chinese market. “

UnionPay cards are China’s number one payment card and are also issued in more than 30 other countries, including in New Zealand’s other growth tourist markets such as Japan, South Korea and South East Asia.

[ends]


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

I Sing The Highway Electric: Charge Net NZ To Connect New Zealand

BMW is turning Middle Earth electric after today announcing a substantial contribution to the charging network Charge Net NZ. This landmark partnership will enable Kiwis to drive their electric vehicles (EVs) right across New Zealand through the installation of a fast charging highway stretching from Kaitaia to Invercargill. More>>

ALSO:

Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>

Earlier:

Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>

ALSO:

Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>

ALSO:

Half A Billion Accounts, Including Xtra: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>

ALSO:

Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news