Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

No data drought – Vodafone doubles data for rural customers

No data drought – Vodafone doubles data for rural customers

· Vodafone’s average rural broadband customer chews through 13GB of data per month

· Average data usage by Vodafone’s rural customers has increased by 50% in the last 12 months.


To meet the increasing data demand by users in RBI areas, Vodafone has today doubled the monthly data allowance on its Rural Wireless Broadband plans – at no additional cost – in preparation for a hyper-connected rural future.

From today, all new and existing customers on Rural Wireless Broadband 4 plans will see an increase in their monthly data from 15GB to 30GB per month, without needing to do anything.

In addition to doubling data allowances, Vodafone will introduce a faster 42Mbps high performance wireless broadband modem for new rural broadband customers this month. The new modem is capable of typical download speeds between 16-20Mbps via Vodafone’s Dual Carrier 3G network.


Vodafone Consumer Director, Matt Williams, says the changes allow its rural customers to access more of the online content and services they need.

“Customers have told us the significant difference access to high-speed broadband makes to their everyday lives, so the availability of the faster modem, and increased data will be extremely beneficial.

“Basic online activities like web browsing, streaming content, and online shopping – things that are taken for granted in urban areas– are far more accessible.

“Independent speed tests completed in June 2014 by Epitiro show rural users are getting average speeds of 8Mbps with the current modem – greater than many people with ADSL connections in urban areas – so we’re confident the enhanced modem will be well received.”

Matt adds: “Data usage by rural dwellers is increasing too – whether it’s the teenagers downloading their friends’ videos from Facebook, kids uploading homework to the cloud, or the farm manager uploading data to a farm management system – so we wanted to ensure customers can do more of what the want and need to do online – without worry.”

Waipukurau farmer, Gus Smith, says signing up to Vodafone’s Wireless Broadband brought their home into the 21st century.

“Before RBI, watching TV on demand was impossible – our connection was unreliable, and streaming content chewed through our small monthly data cap which we needed for farming business. We just weren’t able to enjoy the internet like everyone else. Now we do.

“Wireless broadband can easily handle connecting multiple devices too, so when the grandkids come to stay at Christmas and want to connect and use their iPads and smartphones just like they do at home, they can.”

Under the Government’s five-year Rural Broadband Initiative (RBI), Vodafone is helping bridge the digital divide by funding the upgrade of 387 existing cell towers and building a further 154 new towers in rural areas across New Zealand.

Vodafone’s network upgrades under the RBI have already made wireless broadband available to over 195,000 rural addresses around New Zealand. The Vodafone network reaches 97.5 per cent of where Kiwis live, work and play.
Anyone can use Vodafone’s address checker online to see what broadband services are available: www.vodafone.co.nz/network/rural.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

'Irregular Accounting': Voluntary Suspension Of Fuji Xerox Govt Contracting

This suspension gives the Ministry of Business, Innovation, and Employment time to understand the full implications of the report from FUJIFILM Holdings into irregular accounting practices at FXNZ. More>>

ALSO:

MPI: Cow Disease Detected In NZ For First Time

MPI is responding to the detection of the cattle disease Mycoplasma bovis in a dairy herd in South Canterbury... The disease is commonly found in cattle globally, including in Australia, but it’s the first detection of it in New Zealand. More>>

South Island Flooding: Focus Moves To Recovery

As water recedes throughout flood-impacted areas of the South Island, Minister of Civil Defence Nathan Guy has praised the efforts of those who were involved in the response to the flooding... More>>

ALSO:

Superu Report: Land Regulation Drives Auckland House Prices

Land use regulation is responsible for up to 56 per cent of the cost of an average house in Auckland according to a new research report quantifying the impact of land use regulations, Finance Minister Steven Joyce says. More>>

ALSO:

Fund For PPP Plans: Govt Embraces Targeted Rates To Spur Urban Infrastructure

The government's latest response to the Auckland housing shortage will see central government and private sector firms invest in 'special purpose vehicles' to fund essential roading, water and drains that Auckland Council can't fund without threatening its credit rating. More>>

ALSO: