Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Record number of loyalty points used in December

Record number of loyalty points used in December

More Fly Buys points than ever were spent this Christmas, according to new data from Loyalty New Zealand.

The figures show Fly Buys customers redeemed more than $11 million worth of rewards during December for presents, food, travel and other festive expenses, the highest ever recorded for the month of December.

Over 52 million points were used for products or services, up eight percent on December 2013. The retail value of these products was over $11.3 million.

Spending patterns mirrored those of the retail sector, with a rush on redemptions coming in later than the year before.

Loyalty New Zealand CEO Stephen England-Hall says using points in lieu of cash was a strategy for some to spend less over the festive season, and for others, a way acquire goods and services they wouldn’t usually buy.

"More than 128,000 products were exchanged for Fly Buys points in December.

“New World gift cards were the most popular items purchased, followed by alcohol, domestic flights and Annabel Langbein’s latest cookbook, which is clearly a hit Christmas gift.

“It’s not surprising – Christmas is the time when we eat well, go on holiday and gift to others. Many Fly Buys customers choose to use their Fly Buys points to pay for those extras,” he says.

‘We have over 2.3 million active members with varying points balances. The rewards guide offers a range that’s accessible to most.”

Ends


© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Up 0.5% In June Quarter: Services Lead GDP Growth

“Service industries, which represent about two-thirds of the economy, were the main contributor to GDP growth in the quarter, rising 0.7 percent off the back of a subdued result in the March 2019 quarter.” More>>

ALSO:

Pickers: Letter To Immigration Minister From Early Harvesting Growers

A group of horticultural growers are frustrated by many months of inaction by the Minister who has failed to announce additional immigrant workers from overseas will be allowed into New Zealand to assist with harvesting early stage crops such as asparagus and strawberries. More>>

ALSO:

Non-Giant Fossil Disoveries: Scientists Discover One Of World’s Oldest Bird Species

At 62 million-years-old, the newly-discovered Protodontopteryx ruthae, is one of the oldest named bird species in the world. It lived in New Zealand soon after the dinosaurs died out. More>>

Rural Employers Keen, Migrants Iffy: Employment Visa Changes Announced

“We are committed to ensuring that businesses are able to get the workers they need to fill critical skills shortages, while encouraging employers and regions to work together on long term workforce planning including supporting New Zealanders with the training they need to fill the gaps,” says Iain Lees-Galloway. More>>

ALSO:

Marsden Pipeline Rupture: Report Calls For Supply Improvements, Backs Digger Blame

The report makes several recommendations on how the sector can better prevent, prepare for, respond to, and recover from an incident. In particular, we consider it essential that government and industry work together to put in place and regularly practise sector-wide response plans, to improve the response to any future incident… More>>

ALSO: