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Reputable function venue goes on the market for sale
Reputable function venue goes on the market for sale
A luxury function and accommodation venue which hosted contestants in the hit reality TV series The Bachelor has been placed on the market for sale.
Bella Vista estate at Ohauiti some 20 minutes drive from Tauranga in the Bay of Plenty is a four-bedroom lodge, with additional staff quarters, and function center with commercial kitchen, bar, and catering amenities. The venue’s hospitality operations can cater for functions of up to 250 guests.
The bachelorettes, along with the eligible bachelor himself, spent time at Bella Vista recently - partaking of tourism-related activities in the Bay of Plenty and enjoying the ambience in Bella Vista’s expansive and well manicured grounds.
Bella Vista lodge land buildings and business are now being marketed for sale by negotiation by Bayleys Tauranga.
Salesperson Jeremy Pryor said the property consisted of the main 579m² lodge, separate 520m² function centre, and 90m² cottage set on 5.695 hectares of rural land featuring landscaped gardens. There is guest parking for 96 vehicles.
“Bella Vista has very much been operated as a hobby business by its current owners – with minimal marketing confined to online bookings and word of mouth,” Mr Pryor said.
“The physical infrastructure and operating systems supporting Bella Vista are solid and highly successful – coming off the back of five years trading which have grown the business from ‘scratch’ to its current reputation as a high end wedding venue.
“The opportunity now exists for a new owner, potentially with a hospitality marketing background, to take the business to a new level. The current owners have identified that this could be achieved on multiple fronts - through potential alignment with the regional tourism body to grow the leisure sector, targeting the corporate market for mid-week conferences and meetings, or growing the boutique function activities of the business.
“With a good reputation in
the Bay of Plenty and nationally as a wedding venue, and the
bulk of business already coming from within the region, the
Auckland market has been identified as the big growth
opportunity for building corporate business due to its close
proximity only two hours drive, or 45 minutes by
flying.”
Bella Vista is currently consented to host 80
large functions annually plus accommodation and smaller
functions within the lodge, and is fully licensed for both
beverage and commercial foodservice. Part-time staffing
numbers range from three staff up to 25 staff for larger
functions.
Events can be held in one of two spaces on
site – either the small and more intimate lounge-style
room within the main lodge building, or the larger
purpose-built function room. The function centre is fully
equipped with audio-visual and interactive multi-media
cabling, and is separated from the accommodation lodge by a
short bush walk.
The shape of the lodge’s stand-alone
function centre allows for a variety of seating
configurations – from formal conference, theatre,
boardroom and herringbone arrangements through to informal
banquet and cabaret layouts.
Standard rack rates for
rooms at Bella Vista range from $350 in winter, through to
$550 in the peak summer season when many of the rooms are
booked in conjunction with weddings held on site.
Mr
Pryor said Bella Vista’s semi-rural location enabled the
lodge to host a range of outdoor sporting and leisure
activities on sites – including claybird shooting,
archery, and helicopter flights. There are also large lawn
areas for more subdued socializing.
Each of Bella
Vista’s four bedrooms has a classical four-poster bed,
along with its own marble en-suite amenities. The lodge is
currently unaffiliated with any hospitality entity, and Mr
Pryor said this was another avenue through which potential
new owners could build turnover. All furnishings and
antiques within Bella Vista are being sold as property
chattels.
Figures released by the Tourism Industry
Association of New Zealand (TIA) at the end of last year
show one in eight jobs in the Western Bay of Plenty region
– some 12.4 percent of the workforce – were in the
tourism sector.
The TIA data also reveals that the $1.13
billion a year which international and domestic visitors
spent in the Bay of Plenty’s tourism sector in the 2013/14
financial year was equivalent to 11percent of the region’s
gross domestic product (GDP).
TIA chief executive Chris Roberts said: “This highlights that tourism is a significant and valuable part of the region’s economy and there is the potential to grow tourism even more.”
Bayleys Real Estate
New Zealand
Bayleys is New Zealand's largest full-service real estate company. We offer expertise in the marketing and sale of a wide range of property, including residential real estate, farms and lifestyle blocks, and commercial and industrial property. This includes tourism and business sales such as hotels and motels. We also cover the real estate markets in Fiji and other Pacific Islands.
Bayleys also provides a complete property and facilities service including property management and valuations teams focused on achieving both Owner and Tenant satisfaction.
No other real estate company can match our breadth of coverage across all market sectors throughout New Zealand.
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