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Insight NZWins at the IPA Awards - Again
Insight NZWins at the IPA Awards - Again
Repeating its success in 2014, healthcare advertising agency INSIGHT NZ has picked up another couple of awards at the IPA Best of Health Awards in London last night.
The winning entries ‘Yesterday’ and ‘Big Word’ were two radio spots for Roche, that shows the impact of a cancer diagnosis from the view of the patient - that is, big, confusing and scary. The two spots point listeners to cancerINFO.co.nz, a straight-to-the-point site that provides information on a range of cancers and some of the treatments available.
“We’re really chuffed to have our creative skills acknowledged again by the IPA.” says INSIGHT NZ director David Anderson. “...But an even better reward is knowing that people with cancer are getting access to information that can help them make educated decisions about their health.”
The IPA Awards are recognised as the top creative awards by the Healthcare advertising industry, attracting entries from 75 countries worldwide. It’s a tough one, too, with only 80 awards handed out this year.
INSIGHT NZ is an internationally awarded, dedicated healthcare brand agency that offers the full range of traditional and digital advertising services, including social media engagement and iPad app development.
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