Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Rotorua reigns supreme at the New Zealand Tourism Awards

Rotorua reigns supreme at the New Zealand Tourism Awards

Rotorua – 30 September 2016:

The Rotorua visitor industry was a dominant force at the 2016 New Zealand Tourism Awards indicating that the future is looking bright for the region.

Rotorua Canopy Tours was the star of the show winning the Visitor Experience Award, the Environmental Tourism Award and New Zealand Tourism’s top accolade, the 2016 Air New Zealand Supreme Tourism Award. Destination Rotorua won the Industry Alignment Award for the Rotorua Tourism Investment Partnership and Jared Adams from Rotorua Top 10 Holiday Park was a finalist in the emerging leaders category.

“Last year Skyline Rotorua took out the 2015 Supreme Tourism Award and for the region to retain the industry’s top accolade is a major coup,” says Destination Rotorua GM Oscar Nathan.

“Over three years ago the industry-led board of Destination Rotorua drove a vision that demanded a game-changing commitment from local operators in partnership with the RTO in the marketing of the destination,” says Mr Nathan. “This resulted in the Famously Rotorua domestic marketing campaign which has achieved some fantastic results and helped to drive solid growth in a number of key visitor statistics.”

The latest results from Statistics New Zealand and the Ministry of Business, Innovation and Employment reported a fantastic July month for Rotorua, with record visitor nights up six per cent (an 8,600 night increase) over last year.

“This alignment award is very much recognition of those passionate industry visionaries and the many operators who have subsequently come on board and supported this innovative public/private sector partnership over the past three years.”

Mr Nathan says the Rotorua visitor industry has a pool of exceptional operators, talented staff and a large number of new and exciting investment projects underway and/or in planning. “As visitor numbers, retail sales and spending all continue to increase, the future continues to look very positive for Rotorua.”

Neighbouring Hobbiton Movie Set was another major winner on the night taking out the Tourism Marketing Campaign Award, the People’s Choice Award and the Business Excellence Award (annual turnover above $6m).

Rotorua Tourism 2015 Year Key Facts:

• Tourism in Rotorua is a $700 million per annum industry - domestic visitors spending almost $400 million annually and international visitors in excess of $300 million.
• Two million visitor nights were spent in Rotorua’s commercial accommodation while an additional 1.5 million visitor nights were spent in the homes of Rotorua friends and families.
• The strong growth in the Rotorua visitor industry puts it well on track to achieving the goal of $1 billion in visitor expenditure by 2030.
• The visitor industry is the largest employer in Rotorua.

Visit www.rotoruanz.com/research-and-statistics for more information on the July performance of Rotorua’s visitor industry.

-Ends-

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Auckland Port Move: Cabinet Ministers Deliberate On Report

Cabinet ministers now have a copy of a report urging the government to move the Auckland port up north, but say no final decisions have been made. More>>

ALSO:

Toxicology Tests Planned: Dead Rats Washed Up On Beaches

As many as 600 rats washed up on Westport's North Beach over the weekend to the horror of locals. DOC said they may have been killed by a recent 1080 poison drop 140km away and washed down the Buller River after heavy rain battered the coast. More>>

ALSO:

Transition To Low Carbon: Mineral And Petroleum Resource Strategy

Responsibly Delivering Value – A Minerals and Petroleum Strategy for Aotearoa New Zealand: 2019-2029 has been developed to provide the direction for the sector in the transition to a low carbon and productive, sustainable and inclusive economy. More>>

ALSO:

MethaneSAT: Methane Satellite Mission Control In New Zealand

Mission Control for an international space mission to help tackle climate change will be based in New Zealand, with the Government putting $26 million towards the state-of-the-art satellite...More>>

ALSO:

Real Estate: Late Spring Surge

The continued shortage of quality real estate listings, coupled with record low mortgage interest rates have combined to add some zing to the property market over October. More>>

Wellbeing Stats: Finances Less Terrible And Less Great

According to results from the General Social Survey, the proportion of people who felt they had enough or more than enough money to meet everyday needs increased from 51 percent in 2008 to 63 percent in 2018, Stats NZ said today. More>>

ALSO: