Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Kiwi fitness app at the top of international field


Kiwi fitness app at the top of international field


2 November 2016

A fitness app created in Tauranga has built up a following of 30,000 users in the UK and US markets and just won a major award from the popular fitness app, Strava.

My Virtual Mission has received a top 25 honourable mention in the 2016 'Best powered by Strava' apps list’, yet in New Zealand remains virtually unknown.

“It’s a bit puzzling, to be honest. We’re taking the world by storm but in our own back yard hardly anyone knows us as a Kiwi brand,” says My Virtual Mission director and founder Adam El-Agez.

My Virtual Mission www.myvirtualmission.com is a goal-setting fitness app which enables individuals or groups to set up long distance “missions” between two points on a map and work towards completing the challenge with each run, ride, walk or swim that a person completes. Users might swim the English Channel, run the length of New Zealand, or cycle along Route 66 – every kilometre that they exercise takes them closer to achieving their personal or team goal.

“We wanted to build an app that gives users a goal to work towards. Working out can be dull and boring but having something that challenges can also be encouraging. It’s great to know we’re helping people reach their health and fitness objectives through our technology”.

With around 100,000 new users each month, Strava is among the most popular GPS fitness tracking apps for runners and cyclists in the world. Announcing My Virtual Mission as one of its top 25 connections out of 13,800 other apps is a major boost for the grassroots Tauranga company.

The connection between the two platforms enables Strava users to automatically send their distances to their mission which eliminates the need to manually log distances. My Virtual Mission also connects with other popular fitness apps such as Fitbit, Runkeeper and the range of Under Armour apps.


# ENDS #

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Fuel Leak: Refinery Prepares To Repair Damaged Pipeline

Refining NZ has confirmed that it is to start repairs on a section of its multi-product fuel pipeline which was shut down following a jet fuel leak last Thursday. More>>uption.htm">More>>

ALSO:

StatsNZ: Economy Grows 0.8% In June Quarter

“Strong export and domestic demand underpinned growth this quarter,” national accounts senior manager Gary Dunnet said. “Demand for exports has resulted in strong production growth in manufacturing and service industries.” More>>

ALSO:

Stats NZ: Annual Net Migration Remains High

Annual net migration was 72,100 in the August 2017 year... Migrant arrivals reached 132,200, a new annual record, and migrant departures were 60,100 in the year ended August 2017. More>>

ALSO:

Expert Reaction: Cassini's Grand Saturn Finale

After a 20 year mission, NASA's spacecraft Cassini will meet its demise this week by plunging into Saturn's atmosphere and burning up. More>>

ALSO:

Jurisdiction: Court Rejects Cathay Unit's Retirement Age Of 55 For Pilots

The Supreme Court has backed two Auckland-based Cathay Pacific pilots who claimed local law meant they couldn't be forced to retire at 55. More>>

ALSO:

Supreme Court: AFFCO Loses Lockout Appeal

The essential question in the appeal was whether those who presented themselves for work at the beginning of the 2015/2016 season were at that time “employees” for the purposes of the lockout provision... This Court has unanimously dismissed the appeal. More>>