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Figured announced as finalist in Hi Tech Awards

Figured announced as finalist for two categories in prestigious New Zealand Hi Tech Awards 2017

Figured is pleased to share that the company is a finalist in the New Zealand Hi Tech Awards in two categories - Corotex Hi-Tech Emerging Company of the Year and NZTE Innovative Agritech Product.

The NZ Hi Tech Awards celebrate the country’s most successful high-tech companies and highest achieving individuals, and the company says it’s an honour to once again be nominated as part of this year’s event.

Figured were last year named as the NZ Hi Tech Start up of the Year 2016, so are proud to have their continued success recognised in the Emerging Company category for 2017. In the year since the company won the Start Up of the Year award, Figured have accelerated growth through key partnerships, in particular with Farm Credit Services America. This partnership not only serves to establish Figured’s presence in the US market, but the investment from this partnership provides additional resource for further developing and supporting the New Zealand and Australian markets.

Figured has also been named as a finalist for Innovative Agritech Product. It’s a category that recognises technology that has provided an innovative solution for the primary sector. As a company that is passionate about improving the profitability of agriculture in New Zealand and beyond, Figured are particularly proud to have the software recognised here.

"Around just 20% of farmers currently actively manage their farm against a financial plan. However, with all farming sectors having faced volatile returns with fluctuating commodity prices, it is crucial for the industry to better understand cashflow and profit in real time so they can make informed decisions quickly and adapt to the environment," explains Figured General Manager NZ, Sarah Foote.

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Foote says that Figured is the missing link in an ecosystem of data software providers that bring the farming team together. "We realised that just creating an accounting tool for farmers wouldn’t help, but creating a tool that connects them to the advisers who can, would. Where other tech solutions focus on production, precision agriculture and improving yield, they do not link through to actual business profitability", she explains.

“We are extremely humbled to be recognised in both the Emerging Company and Agritech awards. We believe that by playing our part in increasing the availability and transparency of financial data in the agri sector, we will help farmers make better financial decisions. This is not not only good for the industry, but will also positively impact our rural communities and the overall economy in New Zealand, so it’s something we are really proud to be able to play a role in”, says Foote.

"We also want to extend congratulations to all the other finalists, and are excited to be named alongside other incredible Kiwi tech businesses", Foote says.

ends

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