WOOP - Guess(t) Who’s Cooking?

Slow food fast – it sounds like a riddle, but now it’s a reality for those who want to eat beautiful, fresh food, but don’t have the time to prepare it. With WOOP, you can even have one of New Zealand’s top foodies prepare your dinner on a ‘normal’ weeknight in the comfort of your own home!

From the food box delivery service that lives and breathes the mantra of ‘slow food fast’, WOOP is excited to introduce the WOOP Guest Foodie Series – hot off the heels of the Street Food Series. From late June until early September, WOOP Boxes will feature a recipe developed by one of New Zealand’s top female food gurus every fortnight. With all the hard prep work done, all you have to do is add the finishing flourishes to put a delicious, healthy meal on the table in less than 15 minutes.

When you see what’s on the menu, you won’t believe it’ll be so easy for you to serve up. Made from scratch using the freshest ingredients, you’ll be cooking:

• Niki Bezzant’s Miso Beef with Parmesan Roasted Root Vegetables and a Lemony Brussel Sprout Slaw
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• Jess Granada’s Monkfish ‘Binalot’ with Candied Walnuts and Meslcun Salad on Sticky Jasmine Rice
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• Anne Thorp’s Lemongrass Gurnard and Smoked Butter Potatoes with Wilted Spinach & Vine Tomatoes
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• Nici Wickes’ French Tarragon Chicken with Crispy Little Potatoes and a Citrus Rocket Salad and Moroccan Chicken and Prune Tagine with a Carrot Ribbon and Citrus salad
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• Tamara Johnson’s Salsa Verde Lamb with Pomme Puree, Carrot Puree and Greens
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Each of these inspiring meals will take you less than 15 minutes to get on the table – no microwave dinner in sight.

That’s because WOOP is for people who want to eat incredible food - but don’t have the time to prepare it. Using recipes from all over the world, the team will go one step further to make things easy for you. They’ll go to the Sunday markets, visit local farms, find the freshest ingredients and prep, parboil, dice and slice so that you’ll receive delicious ingredients in perfect portions, ready for cooking. It’s just that little bit extra which makes a world of difference – the dressing that changes the salad, the marinade that makes the meat, potatoes parboiled and ready to roast – all made by hand, from scratch, so you don’t have to.

This means you can have home cooked world-class cuisine every night of the week – without having to scour recipe books or slave over a hot stove all afternoon. It’s for people who want to live fast, but eat slow.

WOOP founder, Thomas Dietz says: “We want to celebrate the diverse foodie landscape that is alive and kicking in New Zealand, and to do so, we thought it would be great to bring together a fantastic group of foodies who have had a real impact on the way we eat in New Zealand. It’s no secret that for such a small country at the bottom of the South Pacific we bat above our weight when it comes to food, and we think this should be celebrated and shared.”

Niki Bezzant, Editor at Large for Healthy Food Guide, continues: “I’m pleased to be involved in this collaboration - WOOP is a fantastic experience for busy people who appreciate great food but don’t have the time to come up with and prepare it all. It gives people a fast tracked kitchen experience, while still getting them involved in cooking.”

In today’s fast paced world, it seems our to-do lists are getting longer, while we run out of time to do the things we love. WOOP gives you the best of both worlds, allowing more time for you without saying goodbye to delicious and healthy dinners.

The WOOP team is excited to announce it is now available in Hamilton, Tauranga and Wellington as well as Auckland. Check out the WOOP Classic (perfect for families) or WOOP Foodie (adult fare) boxes at www.woop.co.nz

ENDS

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