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US franchises seeking local partners

A seminar being held in Auckland on 13 March will help investors, entrepreneurs and companies looking at importing a franchise brand from the USA with unique insights

The half-day seminar will cover how to investigate an overseas brand and evaluate its suitability for the New Zealand market, topics for negotiation, legal considerations and financial implications. It will also look at the reality of growing a franchise and introduce four well-established US brands which are actively seeking partners in New Zealand. Presenters include one of the USA's top franchise consultants.

The programme is aimed at:

• Companies looking at diversification or multi-brand opportunities.

• Established business wanting an add-on business in a related industry.

• Franchisors wanting to add an established brand.

• Entrepreneurs and experienced managers aiming to build a substantial business of their own.

The event is being held in collaboration with Westpac, Stewart Germann Law Office, the US Department of Trade, the American Chamber of Commerce, and award-winning US franchise consultant Edwards Global Services.

The seminar starts at 9am on Tuesday 13 March at the Pullman Hotel, Princes St, Auckland and will run until 1pm, including a light reception. There will then be an opportunity for interested investors to have one-on-one business meeting regarding specific brands.

The seminar is free but booking is essential.

The Featured Brands

The Boiling Crab is a casual dining restaurant modelled after a traditional Louisiana seafood boil, featuring seafood and fish entrees prepared Cajun-style served with sauces from mild to highly spicy. The menu includes crab, crayfish, lobster, shrimp and raw oysters prepared in giant pots of seasoned broth, made to order and served in bags on paper-covered tables. The proven concept is a winning combination of top-quality seafood, crave-worthy signature recipes and a playfully modern aesthetic. Restaurants often have long waiting lines from a loyal fan base.

FirstLight Home Care has been on the prestigious Entrepreneur ‘Franchise 500’ list for seven consecutive years. The company’s management team has 250 years of in-home care and franchise experience, making it the most comprehensive, reliable, values-driven and best-managed service provider in the home care industry in the USA. FirstLight has a Certified Client Satisfaction rate of 97.6% and its Caregiver Bond has achieved an industry leading 86.2% retention rate of its highly-trained caregivers. A proprietary technology platform enhances system integration to facilitate a highly successful operation.

Mosquito Squad founded the Protective Barrier Spray in 2005 and are the #1 US franchise brand in their sector. The barrier spray treatment methodology and proprietary product blend instantly kills mosquitos and other pests that have ruined many a holiday or barbecue – not to mention carrying increasingly-globalised diseases such as zika, dengue fever and malaria throughout the Pacific. The treatment method offers a 21-day residual killing impact. Mosquito Squad offers a simple and scalable operating model for commercial, hospitality and domestic clients with very high gross profit margins of approximately 65%. Mosquito Squad is ranked the #1 pest control franchise by Entrepreneur Magazine.

ILoveKickboxing is a leading fitness franchise with 250+ locations in three countries. The brand started with one simple question: What’s wrong with most workouts and how can we fix it? The #1 reason people stop working out is boredom caused by poor exercises and routines that get old and stale. So the company got to work creating a workout that was always fun, engaging, challenging, and exciting. The result is a bag-hitting, adrenaline-flowing workout that anyone can do - no matter what their age, gender or fitness level. Sleek fit-outs and minimal specialist equipment ensure maximum profitability for less investment than many fitness franchises.

This seminar provides those interested in US franchise brands with a unique opportunity to hear from top experts about how to make a productive franchise investment as well as learn about concrete opportunities with an outstanding track record of success.

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